28 May 2020 09:26

HEADLINES

Post by MediAvataar's News Desk
- May 28, 2020
Leading sports media narrowcasting startup in the Asia Pacific, 1 Play Sports, has brought renowned sports journalist, Ayaz Memon, onboard as Consulting Editor-in Chief, India from May 2020. Memon, a media veteran with over 40 years’ experience, will lead the thrust for 1 Play Sports to deepen its roots and expand its operations in ...

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TOP STORIES

Post by MediAvataar's News Desk
- May 25, 2020
- 0
Marketers have always been captivated by the future, whether selling it - foldable phones and self-parking cars - or trying to interpret and predict it to gain a strategic advantage. This has never been more true than over the last decade, where our collective imaginations have been shaped by the technologies and technology companies remaking the way we do business and live out our daily lives. Yet for all the insight into the potential paths for ...
Post by MediAvataar's News Desk
- May 19, 2020
- 0
With an index score of 59, India is tied for third place with the United Arab Emirates amongst 23 countries in the study. COVID-19 did not have a hugely negative impact on national mood – Indians are reportedly the least anxious country. An overwhelming 87 per cent of Indians felt that their country has managed the crisis well. More than half of Indians rated their national leaders favourably amid the crisis, with 69 per cent satisfied with their top ...
Post by MediAvataar's News Desk
- May 15, 2020
- 0
The Rose Bowl in Pasadena, Calif. More than 90,000 fans in blistering heat, along with a record-breaking 40 million more viewers at home, witnessed Brandi Chastain of the U.S. Women’s Soccer Team break the 0-0 tie game and score the winning penalty kick to defeat China in the 1999 FIFA Women’s World Cup. As a longtime soccer fan, I can still remember watching that groundbreaking game in Union Square. When I moved to Uganda in my teens, playing soccer was ...
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Led by the strong awards performance of “Bounce” for Apple, TBWA\Media Arts Lab Los Angeles landed the top agency position in the world in the ADC Awards 2020 Global Rankings, revealed today following last week’s ADC 99th Annual Awards celebrations. Rankings are determined by the cumulative point totals of ADC Cubes and Merits won. Highlights of the rankings on performance at this year’s ADC 99th Annual Awards, are below: ADC 2020 Global Top 25 Agency Creative Ranking: 1. TBWA\Media Arts Lab Los Angeles 2. Scholz & Friends Berlin 3. BBDO New York 4. Goodby Silverstein & Partners San Francisco 5. McCann New York 6. FCB Chicago 7. Serviceplan Germany Munich 8. Dentsu Tokyo and Spotify In-House New York (tied) 10. FCB/SIX Toronto 11. antoni
These are never before times. People all over the world may not have not flown physically for more than a couple of months now and yet have they really stopped flying? Long before there were machines, humans have been imagining the possibility of flight, letting our minds take wing and soar. Flying has always had a special fascination for us and we have flown a million times in our minds and hearts before we have taken our first flight. It is this emotion or feeling of flying that became the inspiration for a film for Air Asia, because when you take flights of imagination in your minds, when you soar in your dreams, when you test your wings of freedom, you are flying, and you have never stopped. Nothing can stop you. https://www.youtube.com/watch?v=FFyEQbtdpyI Wunderman Thompson
Marketers have always been captivated by the future, whether selling it - foldable phones and self-parking cars - or trying to interpret and predict it to gain a strategic advantage. This has never been more true than over the last decade, where our collective imaginations have been shaped by the technologies and technology companies remaking the way we do business and live out our daily lives. Yet for all the insight into the potential paths for technologies to evolve over the next decade and well into the 21st century, we were struck by the lack of clarity around how marketing and advertising might evolve in conjunction with those changes. With so little certainty around what brand marketers should expect over the coming decade, we set out to identify the boundaries of
Media has been one of the most suffered sectors due to Covid-19 pandemic. The Print Media has lost significantly in circulation and also suffered huge Ad revenue loss. Electronic Media also lost heavily in Ad revenues, the Outdoor Media got all orders cancelled owing to no traffic on roads due to lockdown, the Events business drew blank as there were no events allowed in this period. All these have been revealed in a Research Report of PHD Chamber of Commerce & Industry “Outlook of Media and Entertainment Industry in the COVID Scenario”. The Report is submitted to the Union Minister for I& B, Shri Prakash Javadekar, by Dr D K Aggarwal, President, Sanjay Aggarwal, Sr Vice President, Mukesh Gupta, Chairman – Media & Entertainment Committee, Saurabh Sanyal, Secretary General
AMVBBDO UK Earns AME Best of Show and Regional Platinum - Europe  Regional Platinum Awards go to UNICEF, Overman South Korea - FP7McCann MENAT New York Festivals® AME Awards®, world-wide since 1994, announced the 2020 award winners. With a 21% increase over last year’s entries, this year’s international AME Awards Grand Jury awarded the following: AME Best of Show (Grand Award) 4 Regional AME Platinum Awards, 23 Gold AME Awards, 35 Silver AME Awards, 27 Bronze and 24 AME Finalist Certificate Awards. For a complete list of all of 2020’s award-winning entries, visit award winners. Europe AMVBBDO United Kingdom earned 2020 AME Best of Show (Grand Award) and the AME Regional Platinum – Europe for “Viva La Vulva” for client Libresse. The campaign broke conventions about intimate
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