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Post by MediAvataar's News Desk
- Mar 18, 2019
BBDO New York ranked #1 agency. BBDO Worldwide ranked #1 agency network. Omnicom Group ranked #1 holding company Burger King is world's top brand. Procter & Gamble is world's top advertiser WARC has today released the results of its first-ever 'Best of the Best' global index of excellence, to showcase the best all-round ...

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Post by MediAvataar's News Desk
- Mar 17, 2019
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Media Strategy Report 2019 WARC, the global authority on advertising and media effectiveness, has today released its 2019 Media Strategy Report, highlighting key trends and themes for an effective media strategy. The insights are drawn from the winners of the global WARC Media Awards, recognising communications planning which has made a positive impact on business results. Following an analysis of the shortlisted and winning entries spanning 31 ...
Post by MediAvataar's News Desk
- Mar 17, 2019
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Mark Zuckerberg shared the following post with employees recently. Hey everyone — I want to share some important updates as we organize our company to build out the privacy-focused social platform I discussed in my note last week. Embarking on this new vision represents the start of a new chapter for us. As part of this, I’m sad to share the news that Chris Cox has decided to leave the company. Chris and I have worked closely together to build our ...
Post by MediAvataar's News Desk
- Mar 03, 2019
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75 Percent of Organizations Implementing IoT Already Use Digital Twins or Plan to Within a Year Thirteen percent of organizations implementing Internet of Things (IoT) projects already use digital twins, while 62 percent are either in the process of establishing digital twin use or plan to do so, according to a recent IoT implementation survey* by Gartner, Inc. Gartner defines a digital twin as a software design pattern that represents a physical object ...
Post by MediAvataar's News Desk
- Feb 18, 2019
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Analysts to Discuss AI Use Cases and Best Practices at Gartner Data & Analytics Summit, March 4-6, 2019 in London, U.K. IT and business leaders are often confused about what artificial intelligence (AI) can do for their organizations and are challenged by several AI misconceptions. Gartner, Inc. said IT and business leaders developing AI projects must separate reality from myths to devise their future strategies. “With AI technology making its way ...
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BBDO New York ranked #1 agency. BBDO Worldwide ranked #1 agency network. Omnicom Group ranked #1 holding company Burger King is world's top brand. Procter & Gamble is world's top advertiser WARC has today released the results of its first-ever 'Best of the Best' global index of excellence, to showcase the best all-round agencies and brands by aggregating results from across all three recently released WARC Rankings - Creative 100, Effective 100 and Media 100. The WARC Rankings, successor to the Gunn Report and WARC 100, are annual rankings providing a global benchmark for campaign, agency, network, holding company, brand and advertisers' success. The Best of the Best 2019 has been calculated by combining the 2018 results of the most prestigious and rigorous global and
Media Strategy Report 2019 WARC, the global authority on advertising and media effectiveness, has today released its 2019 Media Strategy Report, highlighting key trends and themes for an effective media strategy. The insights are drawn from the winners of the global WARC Media Awards, recognising communications planning which has made a positive impact on business results. Following an analysis of the shortlisted and winning entries spanning 31 countries, the key insights are: Imaginative phasing can reach elusive audiences Effective Channel Integration winners in the 2018 WARC Media Awards show how to reach elusive audiences through imaginative phasing and leveraging the right combination of paid, owned and earned media. Grand Prix winner, Droga5's 'Dundee' campaign for
WPP announces the appointment of Cindy Rose OBE to its Board as a non-executive director. Rose became Microsoft UK CEO in 2016, with responsibility for all of Microsoft’s product, service and support offerings across the United Kingdom, continuing the company’s transformation into the leading productivity and platform company for the mobile-first, cloud-first era. Prior to joining Microsoft, Rose was Managing Director of the UK Consumer division at Vodafone where she led the expansion of its retail store estate from 350 to over 500 stores. Before Vodafone, she was Executive Director of Digital Entertainment at Virgin Media where she was responsible for the launch of the company’s next generation pay TV platform powered by TiVo. Rose spent 15 years at The Walt Disney Company where
Ogilvy announces the appointment of Ranjeev Vij as Managing Partner of its Delhi office. Kapil Arora, President, The Ogilvy Group -North: I am glad to welcome Ranjeev into the Ogilvy family. With his rich and varied experience, he brings to the table a great combination of brand building capability and modern marketing knowhow, both skills that will greatly benefit our clients in Delhi. In his new role, Ranjeev will report in to Kapil Arora and will be responsible for the running of the Delhi office operations along with recently appointed Managing Partner, Amarinder Butalia. Ranjeev Vij: Ogilvy is like homecoming for me. The energy and the enthusiasm each person in the organization has for creativity and craft is exceptional and I have unshakable faith in its talent. I believe
VMLY&R announces the appointment of Kevin Lobo as Executive Creative Director, VMLY&R India, adding to the rapidly expanding creative team put together by Venkatgiri Rao, CCO, VMLY&R SEA & India. Kevin brings more than a decade of experience driving award-winning campaigns for marquee global and Indian brands such as Diageo, Unilever, Bajaj Motorcycles, Bajaj Allianz, Parle, Maybelline, Parachute, Cadbury’s and Adidas. He joins VMLY&R from Leo Burnett, where he conceptualized and led Bajaj V, ‘The Nation’s Bike’ - one of the auto industry, and the country’s, most impactful campaigns in the last decade. The work on Bajaj V, the motorcycle made from the scrap of legendary warship INS Vikrant, went on to sweep the top international awards, including One Show,
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