25 September 2022 21:51


Post by Editor
- Sep 23, 2022
Marketers can leverage the festive spirit of the Indian consumer to get a higher brand recall, and add their brands to Indian consumer’s festive shopping list, by utilizing HT Media’s reach of 240 Million across, Print, Digital & Radio. HT Media, one of India’s most trusted content and news platform with a massive reach across ...

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Post by MediAvataar's News Desk
- Sep 04, 2022
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For as long as I can remember, programmers have been taught lifelong music tastes are formed during the teenage years and there is plenty of research to support this long held belief. But data released last month by Luminate challenges this widely held assumption. For Gen X-ers “music from the 80s and 90s could have more staying power than ...
Post by Editor
- Aug 26, 2022
- 0
Millennials make up a big portion of the workforce and are key players in any organization. Organizations that can utilize the set skills that Millennials bring to any workplace have a great chance in succeeding as skills beget advancement. Great Place to Work has announced the top 30 Best Workplaces for Millennials in the GCC. These 30 ...
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The One Club for Creativity, the world's foremost non-profit organization to support and celebrate the creative community, has announced the 84 finalists from 23 countries for the prestigious Young Guns 20 competition, celebrating international creative professionals age 30 or younger. The complete list of Young Guns 20 finalists can be viewed here. This year’s winners will be announced online on November 2, 2022, and celebrated at a special in-person event on November 16, 2022 at Sony Hall in New York. Young Guns is the industry’s only global, cross-disciplinary, portfolio-based awards competition that identifies and celebrates today’s vanguard of young creatives. This year’s entries were judged by a diverse jury of 96 top creatives — many of whom are past YG winners — from 41
New York Festivals International Advertising Awards® announced Vox Media’s “The Beauty of Blackness” for client Sephora as the 2022 SeeHer Lens Award winner. The SeeHer Lens Award is a partnership between New York FestivalsThe Female Quotient (The FQ), and the ANA and honors best-in-class creative film work submitted to the competition that exemplifies gender equality and accurate portrayals of women and girls in advertising. SeeHer is a collective of marketers, media organizations and industry influencers committed to creating advertising and supporting content that portrays women and girls as they. The SeeHer Lens Award, now in its second year, celebrates advertisers who are driving change and bringing visibility to creative content that supports the ideals of the SeeHer
Mayur Varma and Anuraag Khandelwal elevated to joint-CCOs Sumanto Chattopadhyay, Chairman & Chief Creative Officer of 82.5 Communications, will be retiring later this month, after having been with the Ogilvy Group for 30 years. Sumanto’s journey with Ogilvy and then in setting up 82.5, tracks nothing short of excellence and he leaves behind several proteges and a robust collection of awards from Indian and international award platforms. Anuraag Khandelwal and Mayur Varma will take on the creative leadership role as joint Chief Creative Officers, 82.5 Communications India. Both Anuraag and Mayur are home-grown leaders - seeped in the Ogilvy group culture, part of the 82.5 founding team and amongst the most talented, exciting creative leaders in the country, with a great body of
Zulu Alpha Kilo Earns Gold and Bronze and Wunderman Thompson Argentina Honored with Silver, DDB Chicago's Archana Mahadevan is DE&I Person of the Year, and VMLY&R Earns DEI Agency of the Year The New York Festivals announced the DE&I Award winners selected by the NYF DE&I Advisory Board. The six-person DE&I Advisory Board, chaired by Destiny K. Chambers, VP, Head of Marketing, Lippe Taylor, together selected the 2022 DE&I Award winning entries. The Advisory Board ensured that all entries were judged fairly and thoughtfully using the 4R Framework created by P&G. The New York Festivals DE&I Awards honor work, individuals and organizations that are taking meaningful steps to create a more diverse, equitable and inclusive society. The awards
Seven.One AdFactory / Creative House “#flutwein - Our Worst Vintage” Earns AME Best of Show and Platinum Platinum Awarded to ALMA DDB USA, Havas Middle East, Special NZ, and AMVBBDO UK Earns AME Green Award New York Festivals® AME Awards®, celebrating effectiveness world-wide since 1994, announced the 2022 award-winners. The international AME Awards Grand Jury awarded the following: AME Best of Show (Grand Award), 4 Regional Platinum Awards, 1 Green Award, 25 Gold, 31 Silver, 39 Bronze and 30 Finalist Certificate Awards for their ground-breaking results-driven work. For a complete list of 2022’s AME award-winning entries, visit award winners. Europe Seven.One AdFactory / Creative House / White Rabbit Budapest / WallDecaux was honored for their innovative work “#flutwein –
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leadership talk

  • MediAvataar India Leadership Talk- Boby Paul, Senior General Manager – Marketing, Manorama Online MediAvataar India Leadership Talk- Boby Paul, Senior General Manager – Marketing, Manorama Online Unlike last few pandemic quarters which was predominantly digital led there is an opportunity for brands this year to take a multi media channel route to reach their potential customers- Boby Paul tells MediAvataar India Here’s the full Q & A: 1.Throw some light on demographics of Malayala Manorama readers? ManoramaOnline network clocks 36 Million Malayalee users worldwide on an average per month. Average session duration of near about 6 minutes with a Male to female ratio of 60:40 along… Read more...


  • Trends in global streaming and how Twitter drives tune-in

    Trends in global streaming and how Twitter drives tune-in From The Director’s Chair is a content series from Ged Tarpey, managing director of Global Media & Entertainment at Twitter. It unpacks the latest news, trends, and insights happening on Twitter within media and entertainment, providing a fresh perspective on what’s happening as it’s happening. Life is a collection of choices with varying levels of importance ... but no choice has more momentary importance and impact than what are we watching tonight? From a new original series that brings the laughs to a classic movie that brings on the nostalgia, streaming gives fans an experience wherever they are, and its… Read more...



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