20 January 2021 03:22


Post by MediAvataar's News Desk
- Apr 22, 2020
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MediAvataar's News Desk

MediAvataar's News Desk

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Nikhil Mathur has been appointed as the Head of Marketing by Rajat Sharma’s promoted India TV. He will be responsible for the entire gamut of marketing including brand planning, marketing campaigns, strategic partnerships and corporate communications.

Nikhil brings with him 17 years of rich experience and is a result driven & growthcentred professional. His latest assignment was with TV9 Network as AVP Marketing & Events. Prior to TV9, he had some really successful work with many media houses including Zee News Network, PTC Punjabi Network and Focus News Network.

Commenting on Nikhil’s appointment, India TV Managing Director, Ritu Dhawan said, "I am glad to have Nikhil on board and I am sure he will add more power to the existing powerful team and set new benchmarks in the Hindi News genre".

On his new assignment, Nikhil said, “I am looking forward to being part of the India TV family as it sets new benchmarks each year".

We welcome Nikhil into the India TV family. Look forward to a long and fruitful partnership helping the company grow from strength to strength. Nikhil is a perfect match with our team, working towards enhancing India TV’s standing as one of the most trusted brands in the Media Industry. Quoted Ritika Talwar – HR Head India TV.

In a one of its kind, the first edition of the BGR Tech Excellence Awards recognised and honoured innovators for their contribution in the field of gadgets, consumer electronics, and technology.

The 25 award categories that encapsulated the ‘best in tech’ were nominated and selected by experts from the Indian tech circle through online voting. For the 7 Editor’s choice awards, the jury member included technology veterans, independent writers and consultants, and senior editors of online and print publications.

Rohit Chadda, chief executive officer, Digital Publishing, ZEE Group explained that the 25 awards categories were spread across six major verticals - Smartphones, TVs, Wearables, Audio Devices, Laptops, and Gadgets. “We had some of the most senior and experienced team of jury members which had a mix of senior editors, technology veterans, and writers. The choice of jury awardees was meticulously done,” he explained.

Chadda pointed out that hundreds of users got an opportunity to win prizes worth lakhs of rupees through their ‘Vote and Win’ and ‘Play and Win’ section.

“Participants could log on the website and then submit their vote under various award categories. All voters got assured prizes. In our Play and Win, participants had a chance to feature in the leader board and win hourly, daily, weekly, and bumper prizes,” He said.

It was perhaps for the first time that participants could honestly select their trusted brand and at the same time win prizes worth more than Rs 30 lakhs.

Besides the awards there was also a Tech conclave which discussed insights and views around technology with various tech experts, professionals and esteemed members of the tech fraternity in the power-packed panel discussions.

The awards witnessed Airtel Xtream as presenting sponsor. It was Co-powered by Housing.com, Amazon Prime, Volkswagen Connect, and Funn 88, supported by Intel, in association with Zee Business.

Here’s a complete list of all the winners of BGR Tech Excellence and Conclave Awards 2020:

1. Most promising laptop brand award: Xiaomi
2. Laptop of the year award winner: Apple MacBook Air 2020
3. Best gaming laptop of 2020 winner: Asus Zephyrus G14
4. Editor’s Choice award for the best business laptop winner: Dell Vostro 5402
5. Best value for money headphones winner: OnePlus Bullets Wireless Z
6. Most promising headphone brand award: Boat
7. Best affordable TWS earphones winner: OnePlus Buds Z
8. Earbuds of the year: Sony WF-1000XM3
9. Best speaker of the year winner: Sennheiser Ambeo Soundbar
10. Editor’s choice award for the best overall speaker: JBL charge 4
11. Best Innovation in wearables winner: Snap Spectacles 3
12. Best value for money wearable winner: Mi smart Band 5
13. Best smartwatch of the year winner: Apple Watch Series 6
14. Best fitness tracker of the year award: Fitbit Charge 4
15. Editor’s choice award for the best overall wearable: Mi smart band 5
16. Best innovation in TVs: LG Rollable OLED TV
17. Best value for money smart TV award: Xiaomi Mi TV 4A Horizon Edition 32-inch
18. Most promising TV Brand: Vu
19. Best media streaming device award: Xiaomi Mi Box 4K.
20. Editor’s Choice best budget smart TV of the year: Treeview India.
21. Most innovative gadget of 2020: LG Wing
22. Affordable gadget in 2020 that affected consumers positively award: LG g8x ThinQ
23. Best gadget of the year award: Samsung Galaxy Z Fold 2
24. Editor’s choice award for the best overall gadget: Oppo Find X2
25. Best Innovation in smartphone award: Samsung Galaxy Z Fold 2
26. Best Value for money smartphone award: OnePlus Nord
27. Best Budget smartphone award: Xiaomi Redmi 9 Prime
28. Most promising smartphone brand: Samsung
29. Best selfie smartphone of the year: Apple iPhone 12
30. Best smartphone of the year award: Apple iPhone 12 Pro
31. Editor’s choice award for the best budget smartphone: Tecno Spark 6 Air
32. Editor’s choice for best AI technology: Whirlpool


Learn. Participate. Win.

Technology today has become a way of life, making coding an extremely important skill to possess in order to thrive in this competitive era. Hindustan Times Codeathon platform enabled students to learn coding and showcase their talent thereby putting them on an accelerated path to success by enabling them to learn, participate & then win.

After a marathon run where more than 10,000 schools participated with over 61,000 registrations, and students learning programming languages such as HTML, CSS, Python.

While India has a lot of coders, coding for kids is novel and nascent. Institutional coding is not yet developed for kids while coding remains premium and aspirational for parents and cool for kids. Through HT Codeathon, there is an opportunity to build the next generation of coders.

HT Codeathon provides various opportunities to school students to help them enhance their critical skills, logic building, and problem-solving skills. Talking about this novel initiative, Samudra Bhattacharya, CEO-Print, HT Media says, “This has been a long journey of over a year in developing the right platform which solves a need-gap in the education space for our partner schools as well as our sponsors. This is precisely the balance we wanted to achieve when we started this journey. I wish to thank our esteemed partners in Cuemath, IBM & Delhi Government who helped us get 61,000 registrations from 10,000 schools in Hindustan Times Codeathon 2020.”

Rajan Bhalla, Group CMO, HT Media adds, “This is a first-of-its kind initiative and solidifies our continued focus towards the Millennial & GenZ audiences and the hugely positive response from our trusted readers & partner schools acts as the perfect endorsement. This is just the first step in creating a big movement around engaging the younger audiences with platforms that speak to them.”

Hindustan Times Codeathon provided the perfect opportunity amidst the lockdown to enhance coding skills and make children ready for a tech-enabled future. A student just had to pay a one-time registration fee of Rs 499/- + GST to complete their registration process at www.htcodeathon.com.

Eligibility: Students of Classes VI to IX

Online Preparation Modules were provided to the student post-registration. Online qualifiers and then Finale were conducted in December. HT Codeathon also provides various incentives to the students to participate by providing various gift hampers such as Laptops & Smart Watches. Certificate of Participation has also been provided to all the participating students.

Rajiv Bakshi, the CEO of Reliance Entertainment’s Reliance Big Synergy, has been conferred with the “CEO Of the Year” 2020 award by the jury of World Brand Congress, World Marketing Congress and CMO Global.

The award was given in recognition of Rajiv’s differentiated strategy to establish Reliance Big Synergy as the leading content development and production powerhouse in India. As the CEO of Reliance Big Synergy, one of India's oldest and most respected content development and production companies, with a legacy of 5,000 plus hours of path- breaking content, he leads a team of creative visionaries and committed to create of high-impact web series, direct to OTT movies, TV fiction and unscripted/factual content across OTT & Broadcast platforms in Hindi and regional languages.

The jury to announce the award included Prof. Indira Parikh, Ex. Dean, IIM Ahmedabad, Dr. Harish Mehta, Chairman, Onward Technologies & Founding Member, Nasscom; Dr. Arun Arora, Executive Chairman, Edvance Schools & Former CEO, The Economic Times and Dr. R L Bhatia, Founder, World CSR Day.

Speaking about the phenomenal achievement, Shibasish Sarkar, Group CEO, Reliance Entertainment, said, “Rajiv, time and again, has proved himself to be a brilliant leader. His knowledge, wisdom and vision have been the driving forces behind his exemplary career. It’s a proud moment for all of us at Reliance Entertainment.”

Delighted with the distinction, Rajiv Bakshi, CEO, Reliance Big Synergy, said “I am grateful to my team, our esteemed partners, talent and crew and the viewers of our shows who have contributed to this recognition. I humbly accept this honour on behalf of my entire team. I am passionate about transformative disruptions that change consumer and societal behaviours and create long-term competitive advantage. This award is a vindication of the success of our business and content strategy to cater to the rapid transformation and diversity of the Indian media sector.”

An alumnus of Harvard Business School, Rajiv has 20 years of multi-functional experience of working with global and Indian consumer product and services companies. He has deep understanding of Broadcast Media, OTT Streaming Platforms, Smartphones, Consumer Durables and Electronics industries.

Earlier in his career, Rajiv turnaround Discovery Networks’ India & South Asia business, as the Head of Products & Marketing, and he is credited for building its 11-channel portfolio, 10-year leadership for Discovery Channel; pioneering lifestyle category with TLC; launching kids' business - Discovery Kids and introducing HD experience to viewers in India. Prior to Reliance Entertainment, Rajiv was the CMO of a home-grown Indian disruptor in Smartphones and Consumer Durables where he envisioned the brand transformation and Go-To-Market strategy across product verticals - Mobile Phones, LED TVs, ACs, Washing Machines and Accessories. In his early career, he consulted companies in FMCG, Auto, Financial Services and Telecom.

Period drama ‘Jai Jai Swami Samarth’ to go on air from 28th December,Monday-Saturday at 9:30 pm

First of its kind non-fiction show, ‘Sakkhe Shejari’ to launch on 11th January, 2021

It’s an early new year celebration at Colors Marathi. After entertaining Maharashtra with a variety of fiction and non-fiction shows, Colors Marathi stayed true to its brand ethos of ‘Navi Umed, Navi Bharari’ by offering culturally rooted content to its viewers in the lockdown year of 2020. Further, in a commitment to continue to retain its title of being Maharashtra’s most preferred Marathi general entertainment channel, Colors Marathi is all set to ring in early celebration bells with the launch of two new shows.

To bid an early farewell to 2020, Colors Marathi announces the launch of ‘Jai Jai Swami Samarth’, a period drama presenting the life story of Swami Samarth which will go on-air from 28th December, 2020, Monday to Saturday at 9:30 pm. The show will showcase theories, philosophies and lesser-known life stories of Swami Samarth that hold true even today and continue to be the guiding light. In addition to this, to welcome the new year on a positive note, the channel will launch a first of its kind television non-fiction family show, ‘Sakkhe Shejari’ , with Venky’s Purotein as Special Partner, on 11th January, 2021, which will see sets of neighbours compete with each other in a series of tasks and challenging situations to finally win the title of ‘Best Neighbours’. India has a unique concept of “neighbours” who have been living in the same society for so many years, that they are closer and more connected than even blood relatives. The show will celebrate and honour the true bond between neighbour families and cover various aspects such as respect, trust, belongingness, pride and selflessness.

Elaborating on the new show launches, Deepak Rajadhyaksha, Programming Head, Colors Marathi, said, “Maharashtra is a land full of rich history and cultural values. At Colors Marathi, we have been entertaining our viewers with content that is culturally rich and resonates with every Maharashtrian household’s values. Drawing synergies from our lockdown learnings, our aim is to deliver the best stories to our audiences. From fiction dramas to contemporary stories and big-ticket non-fiction shows to adopting international formats, our versatile portfolio has helped us position ourselves as the most preferred destination for meaningful stories with entertainment. With the launch of these two new shows, we will further strengthen our line-up, both in the fiction and non-fiction categories. While period drama, Jai Jai Swami Samarth, aims at enlightening our viewers with life changing philosophies from the golden era of Swami Samarth, Sakkhe Shejari will honour and celebrate the bond between families who live in the same neighbourhood. With these new offerings, we are hopeful to create an impact and further enrich our audiences with memorable experiences.”

With these two new shows and with existing shows such as Balumamachya Navana Changbhala, Sundara ManaMadhye Bharali, Chandra Ahe Sakshila, Sukhi Mansacha Sadara, Raja Ranichi Ga Jodi, Jeev Zala YedaPisa, successfully enthralling viewers, Colors Marathi continues to provide compelling and meaningful stories to establish newer heights in the Marathi television industry.

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