Over 15 experts, influencers and celebrities talk about the power and benefits of yoga
Yoga can add years to your life, and life to your years. Capturing these virtues that the ancient science has on holistic wellness, HT Health Shots celebrated a one-of-a-kind event, #MindBodySoul on the occasion of International Yoga Day 2022 on June 21st.
A digital health and wellness platform for millennial women, HT Health Shots premiered a special online event, featuring over 15 well-known experts, influencers and celebrities. From yoga experts such as Shani Dayal, Himalayan Siddha Akshar, Sunaina Rekhi, Namrata Menon, Ayesha Billimoria and Ira Trivedi to Bollywood’s yoga fans Taapsee Pannu, Rakul Preet Singh, Alaya F and Masaba Gupta – everyone shared valuable insights on the difference that this ancient science can bring to your life.
For Himalayan Siddha Akshar, who is playing an active role in motivating the younger generation towards embracing yoga, “Yoga is understanding and living your life to the fullest!”
Actress Rakul Preet Singh says, “Yoga is more than a workout... It is about connecting with your mind and soul.”
Alaya F, one of Bollywood’s youngest yoga enthusiasts, says, “What I love about yoga is that I always discover new things I never knew my body could do!”
The experts shared tips, tricks and benefits, apart from demonstrating key yoga postures to energize your body, curb travel anxiety, strengthen upper body, nourish hair and skin, and improve mental health. That wasn’t all. Bollywood celebrities shared their favourite yoga poses, and urged youngsters to indulge in this fitness form to bring a sense of calm in the storm of everyday life.
Parallel to the #MindBodySoul event, Health Shots also launched a special Do It Right series, helping people to correct their small but significant errors in doing yoga postures.
Shipra Yadav, Business Head, Health Shots, says, “Yoga is an indigenous form of holistic wellness, and at Health Shots, we are proud to have celebrated the International Yoga Day 2022 with a special event. Our #MindBodySoul celebration was a capsule of interesting and informative sessions with leading yoga experts and influencers, who emphasized on the importance of making yoga a way of life.”
To watch the show, click here
ShemarooMe, the OTT video streaming app of Shemaroo has inked partnership with OTTplay, an app that lets you watch 12 OTTs with a single subscription.
The partnership will make ShemarooMe’s content easily available to the existing and potential users by opening up an entirely new way to access entertainment.
ShemarooMe has a wide selection of curated multi-regional and multi-lingual content to suit every emotion. Be it Bollywood (Premiere and Classic), Regional, Devotional, Comedy, or Kids Entertainment, ShemarooMe has something for the entire family across age groups. After helping more than 5 million Indians navigate the chaotic landscape of OTT content with AI-based personalised recommendations, OTTplay is now making its foray into OTT content streaming with the launch of OTTplay Premium- bundled subscription packs!
Zubin Dubash, COO-ShemarooMe and Digital Businesses, Shemaroo, said, “With a plethora of options on OTT apps, selecting the right film or web series to watch can be time-consuming and intimidating. This partnership with OTTplay will shorten the search time to select the right content for the consumers as per their preferences. It will be beneficial for both partners as well as the existing and potential consumers.”
Mr. Avinash Mudaliar, Co-Founder OTTplay further commented, “Our aim is to enable consumers to spend time watching their favorite shows, not searching for them; globally 60% of OTT consumers find the process of navigating different OTT apps “frustrating”, and that is the precise problem we had set out to solve with OTTplay. In the last year, we were successful in answering: What to watch? and Where to watch? by building an AI-powered personalised recommendation engine and a platform where users can stay updated on the latest news and reviews. Having earned the trust of millions of OTT fans in India and having positioned OTTplay as the #1 recommendation platform, it was only logical to transition into the aggregator space and democratize the experience of consuming streaming content. A common problem that many face today relates to acquiring subscriptions to multiple OTT platforms and having to navigate between them. With OTTplay Premium subscriptions, we want to provide a seamless experience where users can consume all the content, they want to watch in one place. We are excited to partner with ShemarooMe and offer its vast content offering to our existing and potential users.”
ShemarooMe has a strong partnership network with over 50 partners across platforms such as E-commerce, Banking & Payment apps, Telecom, OEMs, Media, ISPs/Broadband, etc.
New shows, dubbed in HINDI, will be aired on the channel
The Korean or Hallyu wave has soaked millennials and Gen-Z in its charm worldwide. Unique storytelling, amazing soundtracks, exploration of a fascinating range of genres, appealing presentation, and notable performances, all together makes Korean Dramas admirable. Closer home the scene is equally inclined towards this pop culture too, and Zing, India’s leading youth entertainment channel, has capitalised on this phenomenon. Staying true to their motto, ‘Apni Vibe, Apni Tribe’. The channel takes a huge leap forward in celebrating the youth by introducing a special segment for K-Dramas called the ‘Hallyu Time’, from 6 pm to 7 pm on weekdays. The platform has an enviable ensemble of fascinating Korean fiction shows, specially curated for the youth. This collection of dramas will get updated from time to time as per the viewers’ demand. And, Zing is the only Indian channel to bring all these popular K-Dramas in Hindi.
The interesting ‘Hallyu Time’ line-up is a celebration of Korean art and culture. It includes endearing slice-of-life stories of love, friendship and achievements. The first on the list, Fight for My Way (June), featuring popular actors Park Seo Joon and Kim Ji Won, is a story of two individuals, who wades through all the hurdles of life to fulfil their dreams. Angel’s Last mission (July), the next show in the line-up, will make you fall in love all over again; Cheer Up (August) is a story of a bunch of young adults forming a cheerleading club; Meow the Secret Boy (September) is an out-and-out romantic comedy. All four fiction shows have earned critical acclaim across the globe. Now, Zing brings these fiction shows, dubbed in Hindi, exclusively for its viewers.
Talking about the same, Arghya Roy Chowdhary, Chief Channel Officer – Zing shared, “At Zing, we believe in understanding and celebrating the youth and their choices. Our ‘Apni Vibe, Apni Tribe’ has been created with the idea of providing them with entertainment they can connect with. The ever-growing craze around Korean Dramas / Korean Fiction Shows is unmissable and we wanted to do something more in that space. We have been showing K-dramas for some time now, but decided to take it to the next level by introducing a special Hallyu Time slot that will only air popular & acclaimed shows and that too in Hindi.”
Zing has entertained its viewers with its captivating content and now with ‘Hallyu Time’ moving to the primetime slot the channel has been building consistent viewership.
So, are you ready to ride this whole new DESI ‘Hallyu Time’ wave only on Zing?
93.5 RED FM, India’s leading private radio and entertainment network launched Red Indies Radio Festival - the biggest celebration of music on radio. On the occasion of World Music Day 2022, the festival will begin from 20th June and will continue till 24th June.
The on air festival will showcase the Indie artists from across the country and give their music a national platform throughout the week. From conversations to sharing their musical journeys, the festival will also have some of the renowned names from the music industry joining the celebration. From early morning classical shows with stalwarts from the classical world like Satish Vyas, Abhijeet Pohankar and the morning show being taken over by leading indie artists such as Armaan Malik, Raftaar, Papon and many more. Join us for some throwback afternoons with Indie Hain Hum season 2 with Tulsi Kumar and the recently concluded season 3 with Sachet Parampara. Another segment to look forward to will be ‘Late Night with Legends’ featuring Amit Trivedi, Palash Sen, Neeraj Sridhar and many more sharing their musical stories with RED FM listeners.
Speaking on the announcement, Nisha Narayanan, Director & COO, RED FM, and Magic FM, said “Radio is a medium for music discovery and with that thought, we started our journey to promote and support independent musicians across the country through our proposition - RED Indies. Red FM has championed the cause of a burgeoning Indie Music Industry by flagging off a dedicated on air IP, Red Indies Radio Festival. The entire festival is all about celebration of music and independent artists across a wide spectrum of music genres. The idea behind the project is to celebrate independent artists who follow their passion to create something extraordinary and connects them to a world of new audiences and opportunities.”
This World Music Day, music enthusiasts are in for a celebration with RED Indies Radio Festival. Tune in to be a part of this week long fiesta of Indie music on RED FM.
Aaj Tak Campus (ATC) powered by Aaj Tak, India’s no. 1 news channel, has announced that the early bird offer to book mock tests for INR 99/- ends today 20th June, 2022. For users booking post 20th June, 2022 registration charges will be INR 149/-.
All paid users registering after 20th June, 2022, will get 3 months of digital subscriptions of India Today and Business Today magazines. But only early bird participants shall be eligible for the scholarship. Participants registering post 20th June, 2022 will not be eligible for the scholarship. The terms and conditions applicable to any scholarship approved and announced by Aaj Tak Campus shall be as updated on https://www.aajtakcampus.in from time to time.
The Aaj Tak Campus platform provides students with an opportunity to take an Aaj Tak Campus National Aptitude Test (ATCNAT). This unique online exam, which can be taken after registering on the https://www.aajtakcampus.in, will enable students to analyse their level of preparation for the entrance exams of their choice.