Channel to Kick-off August with 10 Hours of Top European Football Action
DSPORT, a premium sports TV channel by Discovery Communications India, has announced the acquisition of the broadcast rights of the fifth edition of the Audi Cup 2017, a biennial two-day football tournament featuring four top club teams of the world. Held in odd years since the first edition in 2009, The Audi Cup is staged at the Allianz Arena in Munich, Germany, before the start of the Bundesliga season. The fifth edition this year will see English legends Liverpool, Spain’s La Liga giants Atletico Madrid and Italian Serie A team Napoli take on hosts Bayern Munich over a two-day four match knockout for the coveted international title. Hosts Bayern have won three out of the four editions held so far with Barcelona being the only other team to win in the second edition in 2011.
The Live and Exclusive broadcast is scheduled from August 1- 3, 2017 at the following times:
Exclusive Telecast Timings:
August 01: Match 1- Atletico Madrid vs Napoli @ 9 PM
August 02: Match 2- Bayern Munich vs Liverpool @ 11.45 PM
August 02: Match 3- Third-place playoff @ 9 PM
August 03: Match 4- FINAL @ 11:45 AM
Following the AUDI Cup 2017 Final, DSPORT will also broadcast Live & Exclusive the game between REAL MADRID and MLS All-Stars scheduled to begin in Soldier Field, Chicago on August 3 at 6.30 AM IST
Following a multi-agency pitch, OMD MudraMax has bagged the media duties of DalmiaCement Bharat Ltd.
Dalmia Cement (Bharat) Limited (DCBL), a subsidiary of Dalmia Bharat Limited (BSE Code: 533309|NSE Symbol: DALMIABHA and listed in MSE), is a leading player in the cement manufacturing since 1939. It is the third largest cement group in India and has been in existence for more than 75 years. With a growing capacity, currently pegged at 25 MnT, Dalmia Cement is also the third largest manufacturing capacity in the country. Spread across eight states and 11 manufacturing units, the company is also the category leader in super-specialty cements used for oil wells, railway sleepers and air strips and is the country’s largest producer of slag cement. Dalmia Cement has also partnered recently with International Finance Corporation to promote sustainable business.
OMD MudraMax will be partnering with the brand for their comprehensive media efforts. The account will be managed out of the agency’s Gurgaon office and will be led by Tarun Nigam, Executive Vice President and Principal Partner, OMD MudraMax.
Quoting on the partnership, B.K. Singh, Head of Corporate Brands & Marketing, Dalmia Bharat Enterprises Ltd. quoted, “We have very strong confidence on the long term growth opportunity of the Indian cement industry. We have ambitious plans to leverage this opportunity through our core experience and proven expertise of the industry. A capable partner like OMD MudraMax will certainly bring in critical contributions and help in this process. We welcome OMD MudraMax onboard.”
SathyamurthyNamakkal, President, OMD MudraMax quoted, “We are happy to partner with clients who embrace agencies as partners. The brand Dalmia’s ‘customer first’ motto and future ambitions matches with the capabilities that our Group companies stand for & offer. We are delighted to engage with Dalmia Group. A prestigious win for us”.
Quoted Tarun Nigam, Executive Vice President and Principal Partner, OMD MudraMax, “Dalmia is an iconic brand and we are delighted to handle its media duties. It is a great opportunity for us to put forward our strategic thinking, local market expertise and drive on ROI for Dalmia’s brand investments. This is an excellent time to partner with them.”
Becomes first woman to be appointed as full time CMD, ITDC
Ms. Ravneet Kaur, Additional Secretary has been appointed as the Chairperson and Managing Director (C&MD) of India Tourism Development Corporation (ITDC). She succeeds Shri Umang Narula, a 1989-batch IAS officer of the J&K Cadre.
Ravneet Kaur, an IAS officer of 1988 batch, Punjab cadre, was Joint Secretary in Department of Industrial Policy and Promotion under Ministry of Commerce and Industry prior to this role. She has also worked as Principal Secretary in the Departments of Higher Education and Languages, Cabinet, Coordination and Parliamentary Affairs with Government of Punjab. Earlier, in Government of India, she has served in the Department of Financial Services, Department of Economic Affairs and Department of Disinvestment.
In a span of 29 years, Ms. Kaur served multiple positions some of which include Vice Chairperson and Managing Director of Punjab Communications Limited., Chairperson and Managing Director, Exim Bank; Chairperson and Managing Director of India Infrastructure Finance Company Ltd., Additional Managing Director of Markfed, Managing Director, PSIDC; Managing Director, Punsup.
She spent a year as a Hubert H. Humphrey Fellow at Cornell University, USA and holds an MA in Economics and a M.Sc. in Public Economic Management from University of Birmingham, UK. She also served as a Consultant with International Food Policy Research Institute in Washington D.C.
In a recent announcement, Ashok Venkatramani, the former CEO of ABP news Network, has joined Chrome Data Analytics & Media Private Limited as Director.
He brings with him an experience of over 25 years in sales, marketing and general management roles in the FMCG and broadcasting sectors. Chrome DM has been a pioneer for over eight years in Broadcast Distribution Audits and Primary Media Research in India. Over the years the company has built strengths across Big Data and Primary Consumer Research & Analytics. In his role, he will be working closely with the group’s leadership team.
Chrome DM has recently launched a new “Consumer & Market Research Services” vertical. This business vertical leverages Chrome’s nationwide field force across 3300 Cities and 215,000 villages and proprietary technology tools for primary consumer research. Within a short span of six months, it has already bagged accounts of leading brands & a wide spectrum of clients like Mercedes, Dabur, Gionee, Bureau of Energy Efficiency (Ministry of Power, Gov. of India), Lava, Central Ministry of Urban Development (Govt. of India), Toyota, BhartiyaJanta Party and Department of Information and Public Relations(Govt. of Rajasthan), among others. Mr.Venkatramani’s engagement would further strengthen this initiative. While he would be based out of Mumbai, he would be equally involved with the Delhi team.
“Chrome has witnessed unprecedented growth over the years, and is today an accepted currency for over 600+ TV channels”, said Venkatramani. “I’m also looking forward to working closely with its bright young Team, as its doing some interesting work in the space of Primary Consumer & Media Research and analytics with a diverse portfolio of clients ”, he further added.
Commenting, Pankaj Krishna, Founder &Managing Director, Chrome Data Analytics & Media said, “I’m delighted to have Ashok on board. As a young company, Ashok’s years of experience make for the perfect fit for us. He has been a driving force in his previous roles at Unilever and ABP, and we’re looking forward to the value he will add with his inputs.”
comScore introduced MyMetrix Explore, a new data exploration and visualization platform available for MMX Multi-Platform (MMX MP). With this platform, clients around the globe can now create customized analyses, reports and visualizations based on their specific needs, using the same trusted data already available within MMX MP.
This streamlined approach to accessing comScore data gives clients the ability to make smarter and faster decisions about their media, marketing and technology investments.
“As our clients have become more sophisticated than ever in using data to drive their businesses, they asked us to create new tools to help them more efficiently analyze the metrics that matter,” said Naresh Rekhi, vice president of product management at comScore. “That feedback led us to create MyMetrix Explore, which dramatically reduces the time and effort needed to visualize and understand market trends and opportunities.”
Gives clients the ability to create their own data universe. Clients can define their own data exploration experience and create custom reports using multiple comScore rankings, demographics, trends, and more. These custom views can easily be saved in the system for quick access in the future.
Provides enhanced interaction and usability features. Clients have even greater flexibility to change time and geography dimensions, add and move charts as needed, further explore specific data points to reveal device or demographic details, and more.
Offers cleaner, more streamlined visualizations. After identifying the metrics that matter most, clients can begin building reports by adding, cloning, customizing, and arranging those visualizations according to their unique needs.