FCB India, is the only Indian advertising agency that walked away with a YELLOW Pencil at the D&AD Awards 2018!
FCB India won Yellow Pencil for the Times of India’s campaign- #NoConditionsApply, that invoked a revolution, in the Community Experience category.
#NoConditionsApply has been lauded both nationally and internationally. The campaign was the most awarded at the coveted Goafest, where it won 12 Abbys (4 Gold, 5 Silver and 3 Bronze). The campaign has also been recently shortlisted at One Show and 3 finalists at New York Festivals!
Crafted by FCB India, The Times of India’s campaign- #NoConditionsApply was launched during the Durga Pooja in September 2017, extending TOI’s #NoConditionApply to call for inclusive celebrations and celebrating tradition without division.
Excited on the win, Swati Bhattacharya, CCO, FCB Ulka, said, “I am humbled by the win! It is a moment of great pride and a testimony of our journey of being brave!”