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New York Festivals International Advertising Awards® is now accepting entries for the 2018 competition. New York Festivals, now in its 60th year, is recognized worldwide as a touchstone for global creative excellence in advertising and marketing communications.

For 2018, NYF will expand their robust competition roster and in the weeks ahead unveil additional areas within the advertising, marketing, and communications sphere to showcase innovative creative from around the globe.

New York Festivals receives entries from 80+ countries in all media and NYF’s powerhouse roster of competitions represents the full spectrum of creative work in the world of advertising communications.

The 2018 NYF Jury selection process is underway. Drawing from the world’s most prominent agencies, NYF assembles the largest and most diverse brain trust of global creative minds who collectively cast over 400 votes to select the World’s Best Advertising℠. The online Grand Jury, nominated by previous award-winning creatives, carefully reviews all entries and determines the shortlist.

For the 8th year in a row, the Executive Jury, an elite panel of 30 worldwide chief creative officers, will meet in together in New York City for five days of deliberation and select the World’s Best Advertising® from the shortlisted entries selected by the international Grand Jury.

“NYF’s juries are respected both locally and globally and the competition’s world-renowned matrix judging system provides jurors with a revolutionary judging platform. The work entered in NYF’s Advertising Awards is reviewed with the utmost attention by 400+ members of the world’s foremost advertising creatives,” said Michael Demetriades, President & Executive Director of New York Festivals International Advertising Awards.

New York Festivals recognizes exceptional contributions by individuals and companies within the international advertising, marketing, and communications community. In addition to Best of Show, Global Brand of the Year, Global Agency Network of the Year, Regional Agency of the Year, and Best New Agency of the Year, special awards in the competition shine the spotlight on innovation and include: Boutique Agency of the Year, Independent Agency of the Year, and Best Commercial Film Director. For more information, please visit: HERE.

The 2018 New York Show℠ awards ceremony and gala will take place the evening of Thursday, May 17, 2018 at the world-class performance space, Jazz at Lincoln Center’s Frederick P. Rose Hall, Broadway at 60th Street, New York City.

Thursday, 02 November 2017 00:00

iPhone X is coming to Airtel’s Online Store

Goes on sale on November 3 exclusively for Airtel postpaid customers; early birds to get cashback of Rs 10,000

Bharti Airtel (“Airtel”), India’s largest telecommunications services provider, today said that iPhone X will go on sale on Airtel’s newly launched Online Store (www.airtel.in/onlinestore/) starting 6.00 pm, November 3, 2017. Airtel’s Online Store will be amongst the select digital platforms in India to retail iPhone X, which has seen unprecedented customer demand across the world ahead of its sale.

Raj Pudipeddi, Director - Consumer Business & CMO, Bharti Airtel said: “We are delighted to offer the most advanced iPhone on our Online Store and give our postpaid customers in India an opportunity to be amongst the select few globally to get the much awaited iPhone X. Our customers can also experience the seamless digital experience offered by Airtel’s Online Store from ordering the device to doorstep delivery. We are seeing some terrific customer response to our offerings on the Online Store and we are confident that iPhone X will only add to the momentum.”

Punit Goenka, MD & CEO, ZEEL posts heartfelt messages to Sony Pictures, SUN TV, Viacom18 and Star on the occasion of the 25th anniversary celebrations of ZEE

True to the spirit of its new corporate ideology, ‘Extraordinary Together’, ZEE Entertainment Enterprises Ltd., a global media and entertainment powerhouse, has carried out a campaign expressing its gratitude to its peers for their contribution in making the media & entertainment industry, truly extraordinary.

In its full-page advertisements in national dailies, ZEE unveiled its new corporate ideology ‘Extraordinary Together’ and gave prominent mention to industry players, including Sony Pictures, SUN TV, Viacom 18 and Star India. The campaign stems from the belief of Punit Goenka, MD & CEO, Zee Entertainment that the evolution of the Indian entertainment industry since the launch of India’s private satellite television channel, Zee TV, 25 years ago is the result of the collective success of the industry and not one company alone. This gesture of goodwill by Zee was also reciprocated by Viacom18, Star India, Sun TV, showcasing their commitment to the greater M&E cause and good gestures are always appreciated.

Mr. Punit Goenka, MD & CEO, ZEEL tweeted an ode to his peers on Zee's 25 glorious years quoting poetry written by Sarshar Sailani which says “Hum hi hum hain, to kya hum hain. Tum hi tum ho, toh kya tum ho” highlighting the power of being extraordinary together.

Industry stalwarts such as Mr. Sudhanshu Vats @Sudhanshu_Vats- Group CEO - ‎Viacom18; Mr. Avinash Kaul @avikaul- President of TV 18; Mr. Gaurav Gandhi @iamgauravgandhi - COO of Viacom 18; Viral Jani @ViralRJani - ‎Head, Entertainment & TV Partnerships- ‎Twitter India; and Ms. Mandvi Sharma @MandviSharma,ex-publicist to Mr. Shah Rukh Khan highly appreciated the gesture and expressed their support in joining the forces. Actor Rohit Roy @rohitroy500, Movie Director Kunal Kohli@kunalkohli, Film exhibitor Akshaye Rathi @akshayerathi, too joined in congratulating ZEE for this historic run.
Eminent industry experts including Music Composer & Singer-Mr. Ankit Tiwari; Actor/Columnist- Ms. Neelima Rani; Matrix Partners- Mr. Tarun Davda; Mr. Pradeep Dwivedi -CEO, Sakal Media and Mr. Rishi Jaitly - CEO, Times Internet also joined in congratulating Mr. Goenka on this milestone occasion.

ZEE also thanked its viewers who have immensely supported the Group and have been a continuous source of support without whom the journey would remain incomplete. The #ExtraordinaryTogether campaign has already reached 14 million* people on Twitter through the conversations generated and reached over a million households through print publications. *Source- Sysomos.

The new brand ideology of ‘’Extraordinary Together” will transcend across genres and platforms to inspire ZEE to go beyond and create innovative disruption in the world of media and entertainment. This heartfelt gesture on behalf of ZEE also marks the beginning of the next phase of industry evolution in the country together as “Extraordinary.”

Thursday, 02 November 2017 00:00

TOI launches a short film on Shindoor Khela

Let traditions unite, and not divide: says TOI’s #NoConditionsApply with Vidya Balan

When we speak of womanhood, what comes to mind is a single state of being; as if it were an undifferentiated gender. However, through years, the society has created labels and tags that exists within this gender. The married and the unmarried, the happily married and the divorced, the straight and the lesbian, the proverbial 'complete woman' and the transgender. It seems the woman’s existence has always been defined with an asterisk mark (conditions).

#NoConditionsApply is TOI’s campaign to raise awareness to issues concerning Gender Equity across all opportunities, celebrations, ambitions. There has been a lot of talk on why the world needs diversity. Diversity will come through inclusion. And, true diversity and inclusion needs to be reflected not only in opportunity; but also in celebration and festivities.

True celebration of happiness necessitates inclusion of one and all. Driving home the message that “Festivals should be inclusive celebration”, TOI has recently launched a short film on inclusive Shindoor Khela that TOI hosted under the campaign of #NoConditionsApply. Contextualizing to Durga Pujo, which is a mega celebration of homecoming of Shakti (Goddess Durga and a symbol of Feminine Divine) to her maternal home with her sons and daughters, #NoConditionsApply campaign calls for an all-inclusive community celebration. Celebrated as a community gathering on the last day of Durga Pujo (Dashami), Shindoor Khela is a tradition that has been celebrated by married women for hundreds of years. On Dashami (10th day of Durga Pujo), married women come together in praise of Goddess Durga and play with Shindoor (vermilion) by smearing it on each other’s face and body. Traditionally children and unmarried girls are a part of this social celebration, however the rest of our sisterhood viz. widows, divorcees, transgender, single mom etc. looks on, uninvited. As a part of #NoConditionsApply campaign, TOI joined hands with Tridhara Sammilani – one of the prestigious Durga Pujo organizers in Kolkata – to host an all-inclusive Shindoor Khela.

All women played Shindoor Khela together – married, widow, transgender, lesbian, single mother, divorced. This film captures the journey to this inclusive celebration – that brings humanity closure and boundaries fade away. The on-ground celebration was recorded in a short documentary format, which is being launched today with the support of Vidya Balan, Rituparna Sengupta and LGBT activist Laxmi Narayan Tripathi. The short documentary sheds light on the way in which we can help our own people feel happy and together, it also features women who were a part of the celebrations, and showcases their joy to be included.

Excited to be a part of this campaign actor Vidya Balan said, “I am happy to be associated with TOI’s #NoConditionsApply campaign as it helps spread the message of social inclusion in the country. Women’s rights towards education, professional growth and societal expectations have evolved over the years but we still hold on to some traditions. It is important for women across the country to come together and support their own gender and extend this campaign further by sharing the Sindoor Khela short documentary.”

Speaking about the campaign, Sanjeev Bhargava, Director, Brand TOI, said, “When we talk of gender diversity, we should also talk about diversity within the gender. Discrimination among women, and within women, have been a part of our community since decades. The campaign #NoConditionsApply raises a pertinent issue of gender equity, and the fact that festivals need to be inclusive. Celebrations are meant to be a joyous time for everyone, not to make anyone feel unwanted or uninvited. While we talk about the inclusive Shindoor Khela in Kolkata through this short film, the message is relevant to all festivities across India, and the world at large.”

During Durga Pujo, TOI launched a powerful slam poetry titled “Shindoor Khela: #NoConditionsApply” to provoke questions about social inclusion during festivals. Narrated by leading women from Kolkata – Rituparna Sengupta, Gargi Roy Chowdhury, Manobi Bandopadhyay and Sohini Sengupta, the slam poetry that presents the point-of-view of the women who have been the on-lookers and un-invited to the festivities. The campaign crossed 1.2 Mn reach in 72 hours and generated more than 5Mn conversations across the social media with many men and women joining in with 2-dot Shindoor during the Shindoor Khela on 30th Sept. #NoConditionsApply is an initiative by TOI that was launched early in 2017, and aims to generate awareness and conversations calling for gender equity across all opportunities, celebrations, ambitions.

Javed Akhtar reveals some fascinating incidents from the superstar Vyjayanthimala’s film journey!

Classic Legends Season 4 airs every Sunday at 7:00 PM on Zee Classic

If there’s one female actor who can be considered the ultimate trendsetter on Indian cinema, it is undoubtedly Vyjayanthimala! An actor, a Bharatnatyam dancer, a Carnatic singer and a dance choreographer, Vyjayanthimala has donned many hats during her illustrious career. Not only did she transform dance on the silver screen but she also set a benchmark for generations to come! And this weekend, through a narrative brought alive by the eloquent Javed Akhtar, Zee Classic with its proposition ‘Woh Zamana Kare Deewana’, will highlight the many details of Vyjayanthimala’s journey on Classic Legends Season 4 on Sunday 5th November 2017 at 7:00 PM.

At the age of 6, young Vyjayanthimala performed her first dance for the Pope at Vatican City. In fact, Javed Akhtar reveals that the actor has still preserved the medal given to her by the Pope as a prized possession. At the age of 15, Vyjayanthimala signed her first Tamil film ‘Vazhkai’ (1949). The film’s Hindi remake titled ‘Bahar’ marked Vyjayanthimala’s first stepsin Bollywood making her the first South Indian actor to do so. As Javed Akhtar recalls, Vyjayanthimala paved the way for other South Indian actors such as Waheeda Rehman and Padmini to enter Bollywood. Despite her shift from the south, Vyjayanthimala continues to be known as the first female superstar of Hindi cinema.

With back to back hits early in her career, Vyjayanthimala took the industry by storm. Her performances in ‘Nagin’, 'Sadhna', 'Ganga Jamuna', and 'Sangam' made the films runaway hits. Devdas, in particular, was a landmark movie where Vyjayanthimala starred as Chandramukhi. Javed Akhtar recounts, “This film established her as a talented actor apart from an attractive and proficient dancer. When given an award as the ‘Best Actor in Supporting Role’ for this film, Vyjayanthimala refused it as she felt her role was as much a lead heroine as Paro. Such was her self-esteem!”

Her dance numbers, such as 'Hothon Pe Aisi Baat Main Dabake Chali Aai', 'Man Doley Mera Tan Doley'; 'Chad Gaiyo Paapi Bichua'; 'Main Ka Karu Ram Mujhey Buddha Mil Gaya' continue to be popular even today. “Interestingly, the actor had hurt her foot during the shoot of Madhumati but she danced to all the songs of the film effortlessly of which ‘Chadh Gayo Papi Bichchua’ remains the most popular,” shares Javed Akhtar.

Watch Javed Akhtar describe the intricate details of her illustrious career from Bahar (1951) to Ganwaar (1970)and how she transformed the many norms of Indian cinema. What was the kind of effort she would put it? What was her luck with the number 13?

For more on her journey, don’t miss Classic Legends Season 4 with Javed Akhtar on Sunday, 5th November 2017 at 7:00 PM only on Zee Classic!


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