30 September 2023 04:58



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Shahrukh Khan becomes the third global icon to interact with Aaj Tak’s AI Anchor SANA after PM Modi, Brad Smith Vice Chairman and President of Microsoft.

After winning hearts of millions of fans across the globe, Shahrukh Khan created a flutter in the heart of an AI Anchor too. India’s first, AI Anchor On social media, SANA during an interaction with Shahrukh Khan said “Aap ka charm dekh kar Mere AI dil mein bhi kuch kuch hota hai”.

With this interview Sana has now interviewed the most renowned global Icons including Prime Minister Modi, Microsoft Vice Chairman and President, Brad Smith amongst others.

Launched in end March 2023, Sana is Aaj Tak and India’s first AI Anchor. She has a daily appearance on prime time and award-winning program Black and White apart from providing Weather updates, Astrology and fact checking programs for the channel.

Global icon and Bollywood actor Shahrukh Khan is currently promoting his forthcoming film JAWAN across the world. King Khan as he is known for fans around the globe is also known to be an early adopter of the power of technology and social media to inspire and connect with his millions of fans.

On Sunday the trailer of his upcoming film was displayed on the towers of Burj Khalifa in Dubai.


In an exclusive interview to Moneycontrol days before India readies to host the G20 Leaders Summit, PM Narendra Narendra Modi spoke at length on global issues, India’s growth prospects and its role in G20 and the overall economy.

In an hour-long conversation at his 7, Lok Kalyan Marg office with Network18 Editors, the Prime Minister also shared his views on inflation and the dangers of freebies.

Talking about the India growth story, the Prime Minister said, “India’s growth is not only good for Indians but also for the world. India’s growth is clean and green growth. India’s growth is being achieved with a human-centric approach that can be replicated in other countries too. India’s growth helps further the interests of the Global South.”

It’s the Prime Minister first interview to a digital-only publication in his second term. The full interview will be published on Moneycontrol.com at 7:30 am on Wednesday-September 6.

Sharing his views on India’s role in the G20, the Prime Minister said that India has been advancing the interests of the developing world, including the interests of nations not represented in the G20, such as the countries of the African Union.

“Perhaps for the first time in the history of G20, the troika is with the developing world—Indonesia, India, and Brazil. This troika can amplify the voice of the developing world, at a crucial time when there are increased tensions due to global geopolitics.”

The Prime Minister said that India has been proactive in finding solutions for global issues and the same is also reflected in the country’s agenda for G20. “When we laid out our agenda for the G20, it was welcomed universally, because everyone knew that we would bring our proactive and positive approach to help find solutions for global issues.”

The Prime Minister Modi also said that the world is now convinced that India will play a larger role in shaping the global future.

“When global leaders meet me, they are filled with a sense of optimism about India due to the efforts of 140 crore Indians across various sectors. They are also convinced that India has a lot to offer and must play a larger role in shaping the global future. This has also been witnessed in their support for our work through the G20 platform.”

Talking about the G20 events and conferences that took place across the length and the breadth of the country in the last few months, the Prime Minister said, “Our democratization of the G20 Presidency is our investment in the capacity building of the people, especially youth, of various cities across the country.”

Asked about India’s guiding principle for engaging with the world, the Prime Minister said it was no different from what his government followed at home.” We have followed the approach of Sabka Saath, Sabka Vikas, Sabka Vishwas, Sabka Prayas in our country over the last 9 years…. This is our guiding principle in global relations as well.”

Talking about the problem of heightened inflation globally and its impact on India and countries of the Global South, the Prime Minister Modi said, “As far as India is concerned, we have taken a number of steps to control inflation. Even in the face of adversities and global dynamics, India’s inflation was two percentage points lower than the global average inflation rate in 2022. Yet, we are not resting at that and are continuing to make pro-people decisions to boost ease of living. For example, recently on Raksha Bandhan, you saw how we reduced the prices of LPG for all consumers.”

Sharing his views on debt vulnerabilities and damage to the economy from freebies, “The long-term implications of such policies destroy not only the economy but also society. The poor pay a heavy price. Yet again, the good thing is that people are becoming increasingly aware of the problem,” the Prime Minister said.

“In this information age, news about the debt crisis in one country is travelling to many other countries. People are analysing the situation and awareness is spreading. This is helpful for other countries to take precautionary steps to avoid a similar situation in their own countries, with the people’s support. In our own country too, on multiple platforms, I have spoken about the need to be alert against financially irresponsible policies,” he added.

The Prime Minister said that India’s political stability is the main reason why every sector could see deep reforms which led to stronger economic prospects for the country. “Due to this political stability, every other sector could see deep structural reforms. The economy, education, social empowerment, welfare delivery, infrastructure – I can keep on mentioning sectors that have seen reforms.”


The 2023 Gerety Awards jury have awarded 4 Grand Prix, 27 Gold, 69 Silver, 65 Bronze, with 159 entries remaining on the shortlist.

See all the winners at www.geretyawards.com

The campaigns taking home the Grand Prix represent creativity at its best for big world issues like climate change, refugees and immigration, diversity but also humour, a cherished and missed trait in the industry today.

McCann Worldgroup wins Gold in the Work For Good Cut with the campaign “Shagun Ka Lifafa” for Ujjivan Small Finance Bank; Dentsu Creative wins Silver in the Work For Good Cut with TVS Responsible Manhole for TVS Motor Company and VMLY&R wins Silver in the Health Cut with their campaign Arogya Bindu, a khol dot that saves infants from life-threatening diseases, for Maxx Flash mosquito repellent brand. Back in June, Vanilla Films had been awarded Indian Production Company of the Year as chosen by the local executive jury.

Grand Prix were Awarded to The Monkeys, Edelman, McCann and DDB:

Grand Prix for Alternative media in the Innovation Cut:

The First Digital Nation for The Government of Tuvalu, by The Monkeys, part of Accenture Song

Grand Prix for Integrated Campaign in the Experience Cut:

See My Skin, Vaseline Healing Jelly for Unilever by Edelman

Grand Prix for Strategy in the Work For Good Cut:

Where To Settle for Mastercard by McCann Warsaw

Grand Prix for Integrated Campaign in the Humour Cut:

Apologize the Rainbow for Skittles by DDB Chicago

Globally the most Awarded piece of work is THE GLITCH for Alzheimer Forschung Initiative by BBDO Germany, winning 3 Gold, 3 Silver and a Bronze.

The second most awarded piece of work is Apologize the Rainbow for Skittles by DDB Chicago winning 1 Grand Prix, 2 Gold, and a Silver.

Shout for Movistar by VMLY&R Mexico is the third most awarded piece of work picking up 1 Gold, 4 Silvers and a Bronze.

The most awarded brand in the world at the 2023 Gerety Awards is McDonald’s. Joan Colletta Senior Director, Global Brand Marketing McDonald's had the following to say: “Being recognized by the Gerety awards in this way is especially meaningful given McDonald’s relentless focus on building more relevant connections with our diverse fan base around the world. Congratulations to all the brands recognized this year and we’re proud to be in your company.”

This year’s winners come from 34 different countries. The Gerety Awards, is the only creative prize to reward advertising campaigns that resonate most with a female audience. With judging sessions held around the world each year Gerety brings together some of the greatest creative leaders to look at work from a powerful perspective.

Tuesday, 05 September 2023 00:00

ZEE shines at the Promax India Awards 2023

Bags Gold under 9 award categories, and ‘Silver’ in 6

ZEE Entertainment Enterprises Ltd. (ZEEL), India’s leading content company, has bagged multiple awards at the 2023 edition of the prestigious Promax India Awards, for its impactful social media campaigns and marketing innovations. With an astounding haul of 9 gold and 6 silver metals across diverse categories, ZEE's marketing and design acumen has once again demonstrated its creative prowess in India’s entertainment industry.

The company achieved remarkable recognition, securing gold awards across various categories. Noteworthy accomplishments include winning gold for the 'Streaming Brand Promo on a Holiday or Special Event' category with its ZEE5 Women's Day campaign, claiming 'Best Drama Promo – Originated' for ZEE Marathi's Nava Gadi Nava Rajya theme song, achieving 'Best Children's Promo' for ZEE TV's Dance India Dance L'il Masters launch, earning 'Best Originated Promo (In-House)' for ZEE TV's Mithaai campaign and excelling in the 'Best Themed Campaign' category with ZEE Café's innovative multi-language property campaign. The company was also honored with the 'Most Outstanding Marketing Initiative' award for ZEE Sarthak's Naali Bindu campaign and received accolades for 'Best Directing' for the launch of ZEE TV's Mithaai show, among others.

Additionally, ZEE secured silver awards in several categories, including 'Best Social Media Campaign for a Channel' for ZEE Sarthak's Naali Bindu campaign, 'Best Sports Promo' for the launch of ILT20's inaugural season, 'Best Editing' for the ZEE Prive Must Watch promotional campaign, 'Best Promo Team' for ZEE's English Cluster OAP campaign, and 'Mid-Budget Masterpiece' for the iconic brand film 'Antorikotar Pujo' by ZEE Bangla. In the 'Best Social Media Content' category, ZEE achieved both gold and silver awards for ZEE TV's Sa Re Ga Ma Pa – Musical Stairs campaign as well as DID Supermoms. The Zee English Cluster OAP Team bagged a Silver in the ‘Best Promo Team’ category.

Speaking about the award wins, Mr. Kartik Mahadev, Chief Marketing Officer – Content SBU, ZEE Entertainment Enterprises Limited said, “At a time when content discovery has become increasingly challenging amidst a multiplicity of content choices for the viewer and their fleeting attention spans, it’s a tight rope to walk between data-backed decisions and pure creative ingenuity. We’re absolutely stoked about ZEE’s big wins at Promax this year. These accolades stand testament to our 'Soul to Screen' approach, that has helped us find that balance, making our marketing campaigns stand out on creativity and efficacy. Kudos to our marketing and promo teams as well as our creative partners who’ve played pivotal roles in shaping these groundbreaking campaigns."

Promax India, the leading community in the nation’s entertainment market, successfully hosted the 21st edition of the ‘Promax India Awards 2023,’ commemorating remarkable accomplishments in the realms of entertainment marketing and design. The Promax India Conference & Awards 2023 was held on August 25th at Mumbai’s Radisson Mumbai Goregaon, featuring informative sessions led by renowned global speakers. The grand event marked the 21st edition of the prestigious awards.

Noted TV news editor and anchor Rahul Shivshankar is all set to join Network18 Group as a Consulting Editor.

He will join the stellar line-up of TV news anchors, editors and writers at India’s largest news network.

Commenting on his new role, Shivshankar said, “I am very excited to be associated with Network18, which has evolved into the country's most influential news network on the back of its unflinching commitment to reporting the facts that speak truth to the people.”

“It is a privilege to add to the plethora of sober reflections, critical news analysis, and balanced voices that are already platformed on the network by some of the news industry's leading lights,” he added.

Shivshankar will contribute across platforms at the network.

The group presently runs India’s top TV news brands such as CNN-News18, News18 India, CNBC TV18, CNBC Awaaz and News18 regional channels. The network is also home to some of India’s top digital news brands such as Moneycontrol, Firstpost, News18.com, among others.

Welcoming Rahul Shivshankar to the group, Puneet Singhvi, CEO (Digital) & President-Corporate Strategy, Network18 said, “Rahul is a distinctive journalist and editor with an unparalleled audience connect. He has been the face of prime time TV journalism and a leading newspaper columnist for almost two decades. His work will add a fresh dimension to our coverage of big events, both on TV and digital.”

A news industry veteran with nearly three decades of experience in print and television journalism, Shivshankar began his career as a reporter with Times of India, where he broke a large number of stories and started writing for the edit page as one of the youngest leader writers at the paper.

Later, he became part of the core team that launched Times Now and continued to rise through the ranks.

As Editor-In-Chief of Times Now, he played a pivotal role in catapulting the channel to its next phase. He has interviewed many important newsmakers including Narendra Modi, Benjamin Netanyahu, Boris Johnson, Bill Gates, Hillary Clinton, Mike Pompeo, Anthony Fauci and many others.

Shivshankar has received critical acclaim for his coverage of the 26/11 Mumbai Terror attacks. He was invited to contribute to an anthology of investigative narratives about the attacks published by Roli Books. He has also authored a soon-to-be released book on the 2024 Elections, commissioned by Penguin Random House.

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