MediAvataar's News Desk

MediAvataar's News Desk

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Tuesday, 19 January 2016 00:00

Naspers appoints Laurent Le Moal as PayU CEO

PayU, one of the world’s largest Payment Services Platforms, today announces the appointment of Laurent Le Moal as its new global CEO.

PayU has operations in 16 countries and is part of the leading global media and Internet group, Naspers. In his role as PayU CEO, Le Moal joins the Naspers management team to lead its payments business, reporting directly to Naspers’ Group CEO, Bob Van Dijk.

Le Moal brings extensive knowledge of digital payments and emerging markets to PayU. He culminated an 11-year career at PayPal as VP for Continental Europe, Russia, Middle-East and Africa, leading the growth of its consumer franchise across diverse geographies. Laurent Le Moal will lead PayU’s strategy and growth, building on the company’s position in high growth markets around the world and developing payment solutions which meet the local market needs of both consumers and merchants.

Naspers Group CEO, Bob van Dijk said: “Laurent’s impressive entrepreneurial and business development experience leading multiple teams in diverse global markets is a perfect fit for Naspers and PayU. His understanding of digital payments in markets with long-term growth potential is a great asset to the PayU team and we are delighted to welcome him to the Group.”

Laurent Le Moal, CEO of PayU, said: “I have always been impressed with the PayU team and its track record in addressing the opportunities and challenges in the global and local digital payments sectors. I’m looking forward to working with the team to continue to position PayU as an industry leader in markets across the globe.”

Tuesday, 19 January 2016 00:00

Dineout launches Dineout Plus

Get Ahead of the Queue

Dineout, India’s Largest Table Reservation Platform, today announced the launch of their new service, Dineout Plus – India’s Largest Premium Dining Programme.

As part of the programme, members can book tables at over 150 five-star restaurants across Delhi, Mumbai, Bangalore and Kolkata, and avail a Flat 25% discount on their Total Bill.

It is positioned as the largest dining club in India, where only those restaurants will be featured which are located in the 4* & 5* Hotels. Post signing up on the app, each member will receive a personalised membership card which they can show at the restaurants to get exclusive offers. Hotel chains such as Le Meridian, The Lalit, The Lodhi Hotel, Taj Vivanta in Delhi, and Hilton Bangalore Embassy GolfLinks, Marriott Hotel, Zuri in Bengaluru are some of the properties that have signed up for this programme, apart from listing their restaurants on the platform for table reservations.

The Dineout Plus programme is available exclusively on the Dineout App. The app is available for iPhone and Android users and demonstrates Dineout’s foray into cutting-edge mobile application to bring high end restaurants closer to the users. This app will further help strengthen the restaurant brands and evolve their businesses and also make eating out easier for the diners.

Dineout has enabled Table Reservation at more than 2,000 restaurants across eight cities including those from five-star chains. Through its platform, it seats more than 100,000 diners a month and 4-5% of them go to five-star restaurants.

These days, lots of high-end, multi-cuisine standalone restaurants have popped up in the market; everyone is spoilt for choices. People are choosing these over the eateries in the 5* Hotels which used to see a wait-list of guests till few years ago. With the Dineout Plus Card, the business’ in the 5* restaurants are expected to grow manifolds.

Ankit Mehrotra, Co- Founder of Dineout says,Our immediate goal is to introduce new product lines and completely redefine the whole dining out experience. We want to build Dineout into a global brand and see no reason why we should not be able to do that.”

Times Internet’s initial research, based on feedback from Dineout & Timescity customers, shows that more than 50% of the diners will take part in this program, as most of them are premium customers. This kind of devoted customer loyalty (and the resulting increased covers and revenues) is what will benefit the Hotel.

The card will be valid for an unlimited usage by any customer at any partner restaurant, thus ensuring frequent visits, surge in F&B revenue, added brand recall and enhanced user engagement.

Did Adolf Hitler survive WWII and successfully escape to South America? HISTORY TV18 investigates the theory in its new series ‘Hunting Hitler’

This 8 part series premieres on 24th January, all day on HISTORY TV18’s Sunday Binge

In 2014, the FBI declassified over hundreds of confidential documents suggesting the possibility that Adolf Hitler may have survived and fled to South America after the fall of Nazi Germany as opposed to news of him having committed suicide. The new investigative series, ‘Hunting Hitler’ follows a team of prominent investigators as they reopen the world’s most famous cold case in a definitive search to discover if one of history’s most notorious war criminals, Adolf Hitler, actually survived World War II or not?

Armed with the most cutting edge technology and declassified worldwide intelligence providing a wealth of new clues, the series reopens this world famous cold case in hopes of solving the mystery surrounding the demise of Adolf Hitler. The series features world renowned investigators, CIA veteran Bob Baer and war crime investigator Dr. John Cencich as they focus on the tried and tested tenants for solving a fraudulent death case: follow the money, where was the subject last seen, eyewitness reports, make contact with known associates, and forensics.

Is it conceivable that the world’s most wanted man pulled off history’s greatest disappearing act in hopes of possibly one day reclaiming the Nazi dream? The answer to this question is what the investigators chase to find out throughout the series. From uncovering a mysterious Nazi lair deep in the Argentinian jungle to mysterious plane wreckage in a Columbian marsh, and diving for evidence of a missing U-Boat that could have shuttled Hitler out of Europe as Germany collapsed, the team will stop at nothing to uncover the truth.

‘Hunting Hitler’ premieres on HISTORY TV18 with back-to-back episodes on 24th January, 12 noon onwards and continues every Saturday at 8pm from 30th January

Dentsu Webchutney, the digital agency from Dentsu Aegis Network, has bagged the digital advertising duties of Forever New following a multi-agency pitch. As part of the new mandate, the agency will be handling the search and digital advertising services for the brand. The account will be handled out of the agency’s Delhi office.

Forever New is a fashion clothing and accessories brand founded in Melbourne, Australia. One of the fastest growing Australian brands, Forever New began as a start-up retailer in 2006. Their growth has been unprecedented as they now operate in 10 countries through more than 250 stores.

Commenting on the win, Sidharth Rao, CEO and co-founder, Dentsu-Webchutney says, “We are absolutely thrilled and excited to be working on such a young and successful fashion brand. Fashion, as a segment, always unfolds interesting opportunities to do refreshing work and we aim to do just that.”

On their newly formed association, Vishal Trehan, Business Head India, Forever New says, “Forever New has forayed into the digital space by associating with Dentsu Webchutney and we’re looking forward to this exciting partnership. The idea is to synergise together towards building effective strategies for better customer engagement. It’s the age of digital media, and a strong digital presence is the need of the hour. This collaboration with Dentsu Webchutney is integral to the brand and will ensure the same for us.”

Tuesday, 19 January 2016 00:00

ZEEL to foray into Germany

Plans to launch a free-to-air TV channel by mid-2016

To bring the best of Bollywood films, entertainment and general interest programmes to Germany

Appoints Friederike Behrends to head its business operations in the German-speaking area

India’s leading media conglomerate, Zee Entertainment Enterprises Limited (ZEEL) announced its foray into Germany. The company also shared its plans to launch a free-to-air television channel for this market by mid-2016. This FTA channel, for the first time, will bring high-quality Bollywood films produced by the Indian film industry as well as popular Indian television series to German screens, 24-hours a day. The new channel´s core target group will be females between the ages of 19 and 59. The channel is planned to be available on the most important satellite and cable platforms. Friederike Behrends will be responsible for business operations in the German-speaking area.

Amit Goenka, CEO-International Broadcast Business, ZEEL: “Our foray into Germany is a major step as part of our international expansion strategy. The objective is to establish a lasting presence and grow in the German television market. With our highest levels of entertainment and new content, we are confident of being able to offer our German viewers an attractive enrichment to the existing range of television offerings."

Neeraj Dhingra, CEO Europe at Asia TV Ltd. (Zee TV): "The launch of the channel will signify ZEEL´s entry into one of the world´s most important television markets, in which the Bollywood genre is still barely represented as yet. With 210,000 hours of programming and more than 3,500 film titles, our endeavor is to delight the German audiences with Indian content.”

“We also welcome Friederike to the ZEE family. She brings with her a rich experience and in-depth knowledge of Media, Broadcasting and TV content. Her extensive international and national industry expertise will help us not only to cement our presence in the German market, but take it to greater heights;” Dhingra added.

Friederike Behrends: "Bollywood content offers a much broader spectrum than is known on German television. The aim is to enhance Germany´s entertainment offerings by introducing an entirely new genre. We intend to capture the hearts of German viewers with Bollywood. We are currently engaged in intensive talks with German TV-platform operators with a view to expanding the reach as quickly as possible on a broad scale via all transmission paths."

Until recently, Friederike Behrends was the Senior Strategy Advisor for the international streaming provider Magine, being responsible for its German market entry in 2014. From 2008 to 2012, she was Managing Director of WDR media group digital GmbH and the full-service internet agency webCOLONY in Cologne. She took over these positions after becoming a member of the Board of Directors at AG & Co. KG, where she had worked since 2001. Previous career stages included a period at Grundy UFA TV Produktions GmbH.


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