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DIGITAL

Three factors form the foundation of a successful ad campaign: Reach, resonance and reaction. Reach the right audience, and ensure…
WPP, the world’s largest communications services group,announced the expansion of its strategic partnership with Adobe, the global leader in digital…
How do you get your offline consumers to connect with your brand online? How do you attract and handle leads?…
Digital L&K Saatchi & Saatchi created India’s first digitally crowd-sourced Biscuit Ganesha for Parle Products, one of India’s pioneers in…
Raju Sarin has joined as head of Mogae Plus, the sales division of Mogae Media that handles monetization for FoodFood…
Microsoft India MD, Letsbuy founders and others invest in India’s first Content based Subscription eCommerce platform for Men’s Grooming &…
Concerned with their organizations' digital capabilities, employees across all generations want to work for digitally maturing organizations New research released…
InStream adtech, the leading native advertising and content publishing platform, announced today that C-Suite Network Chairman Jeffery Hayzlett will join…
Google has unveiled a new colourful logo that changes depending on whether a consumer is using desktop, voice or mobile…
CouponDunia, India's leading destination for coupons and discounts, today announced the appointment of Krishna Iyer as Vice President-Revenue. He will…
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