To Train Google Partner Agencies

Digital Vidya, India’s largest Digital Marketing education company announces its partnership with Google India. Under this partnership, Digital Vidya will train Google Partner Agencies on latest & advanced areas about Google Ad....

TechVision programme distinguishes the benefits of technology convergence

Disruption, often perceived as a threat, can also present multi-billion dollar opportunities. Technological advancements might be a frightening prospect to some companies, but embracing them and tapping into convergence possibilities will yield an adv....

Yahoo to Acquire BrightRoll

Yahoo! Inc.  and BrightRoll, Inc. announced a definitive agreement for Yahoo to acquire BrightRoll, a leading programmatic video advertising platform. The transaction will combine Yahoo’s premium desktop and mobile video advertising inventory with BrightRoll’s programmatic video platform and....

moneycontrol.com turns 15 today, in the midst of a global digital revolution that is causing upheaval in its wake and yet holding out the promise of transforming the world for the better.

The website’s birth coincided with the worldwide dotcom boom in the late 90s wh....

The Futures Company report outlines business change for the 21st century In order to thrive in the 21st century ‘good businesses’ need to redesign themselves to adapt to shifts in resources, technology and social values.

21st century businesses understand that organisational culture is more important that strategy; the internall....

New research from Adobe and CMO Council has revealed that India has emerged as one of the digital marketing performance leaders in the APAC region after Australia.

The annual study that measures digital marketing performance on four key parameters – mindset, marketing readiness, marketing skills and organizational alignment – sh....

Consumption of media content in Southeast Asia has shifted radically in recent years, and subsequently the number of opportunities for brands to connect with consumers is increasing exponentially.

As ownership of connected devices surges across the region, consumers are taking the driving seat when it comes to their consumption of media,....

We cannot ignore the fact that a man gravitates towards two things the most- A woman and a car. At least he doesn't have to practice monogamy while loving the latter and that’s the rush they get in owning these beauties.

Digital Marketing Budgets Set to Rise to Enable Companies to Better Connect With Customers

Marketers are investing in the customer experience to drive business advantage and profitable revenue growth, according to a survey of marketing executives by Gartner, Inc. The survey found that marketing budgets remained hea....

The digital world passed another huge milestone with InternetLiveStats reporting that the number of global internet users has just passed the 3 billion mark.

InternetLiveStats extrapolates its numbers from data provided by the ITU, the World Bank, and the United Nations, so the timing won’t be exact; however, the number remains a very ....

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