But no threat to print, TV as yet – IIFL research

India’s low ad-spend-to-GDP ratio makes it one of the most promising ad markets globally, says IIFL’s Institutional Equities. In  a Media sector report titled “India: Ad-vert > Ad-word – Digital yet to come of age,” IIFL states that digital media is ....

Firstpost.com today announced the launch of a new Terminal for Election 2014. The Terminal gives Firstpost readers  a riveting mix of News & Analysis, rich media content from the campaign trails and interactive elements that will help them understand every nuance of the largest democratic exercise in the wo....

Facebook has crossed 100 million users in India and more than 84 million of those are connecting through Mobile.

Talking about this milestone and its significance for India, Kevin D'Souza, Head of Growth & Mobile Partnerships, Facebook India, said:

"The internet not only connects us to our friends, families and ....

MFG Labs, the company at the heart of Havas Media Group data strategy, has today launched a unique service called “Where Does My Tweet Go?” which helps brands, agencies, and individuals make sense of data as it is generated, in real-time, across the Twittersphere.

WDMTG enables advertisers to identify key influencers in....

India is grappling with issues like stagnant and diminishing growth, rampant unemployment, high inflation of consumer goods, women empowerment, rising medical costs etc.  No matter who comes to power, their primary agenda will be to bring country’s economy back on track. Hence, it is very important that the voters should know the action plans....

Facebook has long provided Page and Group owners with the ability to 'pin' a post to the top of a newsfeed, and now Twitter is providing such a feature for a select number of high-profile Tweeters

A feature that has been available to Twitter's partnership members for around a year is to be rolled ....

Now the country’s most popular apps from TIL will be available on the Amazon Appstore

Times Internet Limited, India's largest online network, has joined hands with the Amazon Appstore, a mobile application store for the Android operating system.

Apps like Gaana, ZigWheels, Economic Times, Speaking Tree, BoxTV and ....

Everything you wanted to know about real estate

moneycontrol.com has launched  Real Assets, an  online property destination for home buyers and top real estate developers to come together. The buyers & investors will get to know details about the best upcoming real estate projects in their favorite cities. Th....

Tangerine Digital, India’s leading digital content creation and management company, has released a White paper on the impact of Blogging and Crowd Sourcing. The White paper details on how blogs and social media are playing an increasingly important role in driving tangible business performance.

Building brand recognition and recall thr....

Kantar and Twitter have entered an enhanced global partnership with agreement over 5 years.

Under the program name “Data of Now,” both parties have agreed to collaborate on new research products in the areas of advertising effectiveness, consumer insight, brand equity, customer satisfaction and media measurement.

<....
Display #