EXPERIMENTAL MARKETING

Roar Media Wins Big at Digipub Awards

Roar Media which creates and publishes content in Hindi, Tamil and Bengali won gold for ‘Best Site Design’ and silver for ‘Best Video/Article feature'

Roar Media, a digital publishing start-up with operations in India, Sri Lanka and Bangladesh made its presence felt at the Digipub awards held last week at Gurgaon’s Crowne Plaza Hotel.

Roar Media won the gold for ‘Best Site Design and the Roar Hindi team won the silver for ‘Best Video Feature for a quirky and interesting video titled ‘History of the Condom’.

Speaking of the awards, Sachin Bhandary, Vice President, India operations mentioned, “ We are focused on the Indian language user on the internet and believe that they deserve better quality - whether it is content wise or through user experience.

The Digipub awards for best site design and best video feature showcase that both users and the industry appreciate good work.

What is even more special for us is that we won alongside, The Quint, Times Network, Vice India, The Lallantop and others who are the best names in the business.

It is all the hard work put in by the team, that we have come to this stage in such a short period of time.”

Mithilesh Singh, Editor, Roar Hindi also gave an insight into the award-winning video, “ I am sure that most people at the event thought that the History of the Condom was an unusual entry.

However, we felt that it best showcased our intent when it comes to providing knowledgeable content to our audiences. While most Indian language publishers shy away from such topics, we want to give our audiences interesting insights into a wide variety of topics.”

Roar Media creates and publishes content in Hindi, Tamil and Bengali through its brands Roar Hindi, Roar Tamil, and Roar Bangla. The company has over 2 Million monthly actives on its website and does close to 20 Million video views in India per month.

Recently, Roar Media was the regional language partner for MG Motors Changemakers campaign.

Read 1768 times Last modified on Thursday, 27 September 2018 04:15
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