22 February 2020 06:07

MediAvataar's News Desk

MediAvataar's News Desk

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Above & Beyond announced as one of the headliners for Vh1 Supersonic 2021- Feb 5 to Feb 7, 2021 

The seventh edition of Vh1 Supersonic concluded on a thunderous note with electrifying performances by a mix of Indian and International artists. The much-awaited debutants on the Vh1 Supersonic stage and in India, Illenium and Machine Gun Kelly stole the show with their splendid acts, as the fans went crazy grooving to their beats. Making his debut in India, Illenium took to stage for the final act which left the crowd wanting for more.

Adding to the magical evening were the extraordinary acts of American rock band Chon and Zambian sensation – Sampa the Great. As the iconic American rock band Chon indulged the audience with its progressive tunes, Sampa the Great took over the festival with their vibrant energy. Fans were also seen rapping alongside international sensational Machine Gun Kelly. Day 3 was a treat for music lovers with some outstanding acts. The K-Pop buzz loomed over the festival as Z-Stars made their appearance on stage with some of their finest hits. Madame Gandhi, DJ SA, Sickflip were amongst the Indian artists who drew a major attraction from the crowd on the final day.

Overwhelmed by the phenomenal turnout on day three of Vh1 Supersonic 2020, Mahesh Shetty, Viacom18 Head Network Sales, “The response this year has been phenomenal. Right from the audience response to the line-up, music and ambience, everything came together brilliantly to make it a spectacular and wholesome experience for the festivalgoers. The debut performance of Illenium in India on the Supersonic stage was the perfect ending to these three days. It was even more heartening to see the artists enjoying the festival and indulging in all the various experiences along with the patrons. To all those who made it to the festival, thank you for being there and making it larger than life!"

"This festival would not have been possible without the consistent support of our sponsors. I would like to thank them for helping us culminate a successful seventh edition. We are now eagerly waiting for the eighth edition next year and we aim to take it ‘Above & Beyond’.” he further added.”

Alexander Lambrecht, Vice President Marketing - South Asia, AB-InBev said, “Vh1 Supersonic through the years has established itself as India’s largest multi-genre music festival. Since its inception, every edition has gone a notch higher compared to its previous one, providing the fans with an unmatched experience. Budweiser 0.0 is proud to have continued its partnership with a festival of such magnitude and of delivering yet another blockbuster with its 7th edition. The final day of the festival was electrifying with sensational performances by none other than Illenium, American rapper Machine Gun Kelly and rock band Chon which set a surreal vibe among the audience. The dynamic experiences are what distinguishes Vh1 Supersonic from the other festivals and the fans continued to remain awestruck with the extravagant range of activities. The BUDXAWAKENING Stage, The Budweiser Brew District and Budweiser Viewing Stage remained major attractions among the fans through the days. The festival culminated in high spirits with the audience roaring about the stellar experience this year.”

The array of unique activities at the experience zone further delighted the festivalgoers. The night was loved by music lovers who had thronged from across the country, swaying to the music and singing alongside the incredible artists. With an assurance to be bigger and better next year, Vh1 Supersonic 2020 not just concluded with a big bang but also with announcement of Above & Beyond as one of the headliners for the year 2021.

This edition of Vh1 Supersonic was presented by ‘Budweiser’, powered by ‘American Tourister’, has ‘JBL’ as their Sound Partner, ‘Monster’ as their Energy Drink Partner, ‘Smirnoff’ as the Associate Partner, ‘Crocs’ as Footwear Partner and ‘Bumble’ as Social Networking Partner.

Wavemaker, the media, content, and technology agency from GroupM has today announced the appointment of Mansi Datta as Managing Partner. In her new role,

Mansi will head North operations for Wavemaker India and will report into Ajay Gupte, CEO, Wavemaker – South Asia. Mansi has been part of Wavemaker (erstwhile Maxus) since 2015.

Commenting on the appointment Ajay said, “Mansi is an exceptional client leader with focus on strategic planning and implementation across varied media from analogue to digital. Mansi has displayed great leadership skills in her previous role as GM. Under her guidance, Wavemaker is looking forward at delivering many more business innovations and operational efficiencies along with growing the region.”

Mansi holds 19+ years of rich experience in the advertising, media and marketing spanning across agencies and corporates. She has worked across diverse set of industries including FMCG, Consumer Durables, Education, IT, Spirits, Carbonated beverages, Telecom and E-commerce.

Mansi has worked with PayTM, Policybazaar, Akzo Noble, Reckitt Benckiser, Coca-Cola, NIIT, Samsung, GlaxoSmithkline, Bharti Airtel and many more brands.

When not working, Mansi dabbles in water colour painting and sketching. She is also fond of playing the piano – with focus on western classical music. 

Eros International Plc (NYSE: EROS) (the “Company”), a leading company in the global Indian film entertainment industry, today announced the appointment of Mr. Pradeep Dwivedi, as Chief Executive Officer of its majority-owned subsidiary, Eros International Media Limited (“EIML”).

At Eros International Media Limited, Mr. Pradeep Dwivedi will be responsible for managing business growth and operations of the company and will also be responsible for all commercial negotiations and representations in various markets, forums, customers, vendors and regulatory authorities.

Mr. Kishore Lulla, Executive Director, EIML and Executive Chairman and CEO of Eros International Plc, said in a statement: “We are delighted to have Pradeep Dwivedi joining us as CEO at Eros India. His energy, leadership credentials and relationships across multiple industries and deep understanding of media & technology business will be an asset in driving our growth. I am looking forward to working with him in successfully executing our strategy”

Mr. Pradeep Dwivedi said, “The Indian media & entertainment industry is poised for rapid transformation in the digital era and Eros India, with its strong legacy and innovative vision of Mr. Kishore Lulla, is all set to take advantage of the enormous market opportunities ahead. This provides a significant springboard to lead large-scale creation of value and business transformation. I am keen to work with all our stakeholders to accelerate growth and further success in the next exciting phase of its journey.”

Mr. Pradeep Dwivedi, B.Sc., MBA, is a senior media industry professional. He is an accomplished industry leader with an experience of over two decades in Advertising & Media Business, Telecom & Technology Enterprises, Banking & Financial services Institutions and Automotive sector, with established credentials in digital infotainment business as well as Print Publication, News Television channels and Experiential Events. He has a demonstrated track record in revenue growth, sales & marketing, value creation, joint ventures & partnerships, corporate investments, business operations & general management. In the past, he has been CEO of Sakal Media Group, Chief Corporate Sales & Marketing Officer of Dainik Bhaskar Group, and worked in leadership positions with organisations including Tata Teleservices, American Express, GE Capital, Standard Chartered Bank & Eicher Motors in India. He is an active participant in many media industry associations, such as Director of IAA (India Chapter) and a managing committee member of The Advertising Club of India.

Eros International Plc has also appointed Mr. Vijay Vaishnav as Chief Finance Officer at Eros Now, the premium OTT South Asian entertainment platform. Mr. Vaishnav, BCom and CA, demonstrates exemplary expertise as evinced through the years of financial experience in established media & entertainment organisations such as Zee Entertainment, Viacom18 and Balaji Telefilms to name a few.

Eros International Plc has further strengthened its legal team with the appointment of Mr. Bishwarup Chakrabarti as Legal-Head at Eros Digital. Mr. Bishwarup, a postgraduate from National Law School, Bengaluru has previously been associated with various law firms and media conglomerates such as Viacom18 and Sony. At Sony, he was heading legal and regulatory affairs for production across the network.


HDFC ERGO General Insurance, the third largest General Insurance provider in the private sector, has awarded its media buying mandate for health insurance to dentsu X.

HDFC ERGO offers the complete range of general insurance products. Over the last few years, HDFC ERGO has constantly endeavoured to not just align itself to the evolving market needs but instead be a pioneer in terms of its offerings. Keeping its ear to the ground has helped the company create a stream of highly targeted new products and AI-based tools and technologies - be it unique insurance products, integrated customer service models, top-in-class claim processes or a host of technologically innovative solutions.

dX–cubic, a dentsu X agency, will handle the media mandate for HDFC ERGO Health Insurance, effective January 2020.

Speaking on this occasion, Anuj Tyagi, MD & CEO, HDFC Ergo Health Insurance said, “Our partnership with dentsu X- cubic enables us to put our best foot forward on strategic dissemination and deployment of our communication in the most effective and efficient manner. With dentsu X’s proven work in the financial ecosystem, we look forward to engaging our current and potential customers meaningfully.”

Speaking on the win, Divya Karani, CEO, dentsu X India said, “This mandate is testimony to our understanding of the BFSI sector - designing consumer-centric experiences to work together by combining our understanding of people, data and creative distribution in the financial space. We look forward to a productive and enduring partnership with HDFC ERGO Health Insurance.”

Monday, 10 February 2020 00:00

LinkedIn is getting a new CEO

CEO Jeff Weiner to move into Executive Chairman role and Ryan Roslansky, Senior Vice President of Product, to become CEO on June 1

LinkedIn’s vision is to create economic opportunity for every member of the global workforce and we continue to make progress in realizing it. Our 675 million members, up from 610 million a year ago, are engaging on LinkedIn at record levels to grow their careers, stay informed and connect with their communities. Our customers, who helped grow our trailing twelve month revenue to $7.5B, are leveraging LinkedIn’s talent, marketing, sales and learning products to grow their companies.

After 11 years as LinkedIn’s CEO, Jeff Weiner has decided to take on a new role as LinkedIn’s Executive Chairman. Ryan Roslansky, currently our Senior Vice President of Product, will become CEO of LinkedIn effective June 1, 2020. As CEO of LinkedIn, Ryan will report directly to Satya Nadella and join Microsoft’s senior leadership team, just as Jeff did.

Jeff joined LinkedIn in December 2008, and under his leadership, we’ve grown from 338 to more than 16,000 employees in over 30 offices around the world, our membership base has increased from 33 million to nearly 675 million members, and our revenue has increased from $78 million to more than $7.5 billion in the trailing twelve months. Jeff guided LinkedIn through our IPO in 2011 and the acquisition by Microsoft in 2016. In his new role as Executive Chairman, Jeff will continue to work to help realize our vision of creating economic opportunity for every member of the global workforce, support our leadership team and focus on developing the next generation of leadership within LinkedIn and building key relationships externally on behalf of the company.

In his more than 10 years at LinkedIn, Ryan has played leadership roles in every part of LinkedIn’s business -- developing LinkedIn’s Influencer program and publishing platform, building our Marketing Solutions business, championing the acquisition of Lynda.com, and co-developing our prioritization framework for the Microsoft integration. Most recently, as our global head of product, Ryan has been a key architect in reshaping LinkedIn’s consumer and enterprise applications into a single, holistic, global ecosystem. In doing so, he has helped lead one of the best performing stretches in the company’s history. Tomer Cohen, currently Vice President of LinkedIn Marketing Solutions, will become LinkedIn’s head of product effective June 1, 2020.

These changes will enable LinkedIn to continue to focus on realizing our vision and mission of connecting the world’s professionals to make them more productive and successful.

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