MARKETING

Consumer Confidence Report Q1 2016

Global consumer confidence remained stable in the first quarter and below the optimism baseline score of 100, edging up one…
There are many considerations that should be very much top of mind for all brands that are merging or acquiring…
Deepika Padukone, brand ambassador for one of Lodha’s weekend property Deepika Padukone will soon be seen endorsing Lodha’s premium weekend…
Pune plays host to 1st Ameo roadshow - Exclusive preview of Ameo at Volkswagen dealership - Opportunity to Pre-book the…
Initiative will see launch of nine new web series on YouTube Get ready to stay glued to your computers and…
Ipsos InnoQuest has launched InnoConstruct to help clients develop better concepts and ultimately achieve greater in-market success. InnoConstruct is a…
They are the universal themes that dominate human consciousness everywhere on earth: the lens through which we understand ourselves and…
We often talk about “brand” as if it is one thing. It’s not of course – in fact, the meaning…
The stunning success of Donald Trump’s earned media strategy proves that social media and content marketing work when brands are…
Benelave from HSIL Limited announced the launch of its new brand campaign for the year starring Kareena Kapoor Khan. Conceptualized…
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