MARKETING

In the last year, the world has seen a surge in the menswear market. Once only mentioned in passing in…
The business of professional sports is evolving. Driven by unprecedented technological advances and a consumer desire for “experiential” over “material”…
TV, movie and online video content expenditure across India, Korea and Southeast Asia’s five biggest growth markets (Indonesia, Malaysia, the…
Imagine that you have an important event next month that requires a new outfit. However, the thought of getting in…
BFSI and Retail are Likely to Emerge as the Key Verticals for the Growth of India Interactive Kiosk Market 6Wresearch…
More Than 80% Say Accuracy is the Most Important Factor When Buying Audience Data 90% would use more data if…
Influencer marketing is a powerful tactic that targets consumers where they already spend much of their time: social media. Globally…
The platform’s localised, members-first approach is winning hearts across the professional community in the country LinkedIn, the world’s largest professional…
Targets INR 2,500 Crore Business by FY 2019 ·Launches 7 new brands under two categories - Budget and Popular, to…
Effective June 20, 2018, Piyush Prasad has joined the Harley-Davidson India as Manager, Market Operations, based at Gurugram. In this…
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