MARKETING

Worldwide Media forays into lifestyle television space

The show to be hosted by Ronitaa Italia-Dhanu, Editor – GoodHomes India magazine

The 10 episode show will air on TLC channel and will feature renowned experts joining Ronitaa and her team in providing designing solutions

Worldwide Media announces the launch of its third television show ‘The GoodHomes Show’ conceptualised by its design and lifestyle magazine brand GoodHomes India. Coming soon, The GoodHomes Show will mark the entry of the magazine into television content production. The show will bring to the viewers a premium home makeover experience. Presented by Hafele India Pvt Ltd and powered by Vector Projects, the makeover series will feature 10 episodes, each showcasing the dramatic transformation of a different area in each home with design solutions custom-planned by the editor of the magazine Ronitaa Italia-Dhanu and her style team. The GoodHomes Show will be aired on TLC, India’s first lifestyle channel.

The GoodHomes Show promises to treat the viewers with an extravaganza that celebrate style, trends and bespoke design solutions. Shedding light on the designing prowess of GoodHomes India magazine’s editor Ronitaa Italia-Dhanu and her style team, the show will display extensive mood boards, décor hacks, décor styles, shopping guidelines, and much more. Ten individual personalities, each having unique requirements for their specific spaces at home, will feature in the show per episode. Adding to the credibility of the designing team in action, the show will also have renowned experts from the field of architecture and design, sharing their knowledge on design, space planning and style execution.

Speaking about venturing into television production yet again this time with it’s another brand, Deepak Lamba, CEO, Worldwide Media said, “Our legacy brands have constantly evolved with newest and unique offerings across genres with different formats. With the launch of The GoodHomes Show, this will be our third television venture and we look forward to replicate this innovation and firstmover advantage across our brands. We have a bouquet of leading lifestyle and entertainment brands at world wide media, that have relevant content for diverse categories. we will continue to provide meaningful associations to our partners across sectors, and video content will be a core part of our offerings.

Worldwide Media in the recent past has successfully ventured into television production through its other brands like Filmfare, TopGear and Lonely Planet. Shows such as ‘Famously Filmfare’ and ‘Nexa journeys on AH1’, were adept at creating a benchmark in the entertainment and travel genre respectively. With the launch of The GoodHomes show, the group will enter into the interior designing segment thereby positioning it as a media platform providing diversified content suitable for partners across categories.

Read 159 times Last modified on Friday, 10 November 2017 04:34
Share this article

Leave a comment

Make sure you enter the (*) required information where indicated. HTML code is not allowed.

Powered By MAXIMESS

We use cookies to improve our website. By continuing to use this website, you are giving consent to cookies being used. More details…