Virat Kohli steps out to bat for Uber

Appointed as first brand ambassador in India

Each week, nearly half a million partners across the Uber network drive millions to their destinations, to keep India moving. Today, another partner joins them at the crease. Uber, the ridesharing app that is redefining urban mobility across the world, announced the appointment of Virat Kohli, Captain of the Indian Cricket team as its first brand ambassador in India, a first of its kind initiative across the Asia Pacific region. Sharing a common vision of empowering people and communities, this partnership will see Uber and Virat Kohli join hands to underscore the company’s commitment to serving billions in the country, in the years to come.

Speaking on the occasion, Amit Jain, President, Uber India & SA, said, “We are extremely delighted to sign on Virat Kohli to bat as brand ambassador for Uber India. His commitment to India on and off the field is commendable – from bagging world titles for the country to advocating positive change, he is invested in making a difference to the community at large. In Virat, we’ve found a partner who reflects the drive we share with everyday India, while embodying our commitment to serving the country. Virat truly exemplifies our intent and his universality as a youth icon will help us pave the way in our journey to move India forward.”

Commenting on his association with Uber, Virat Kohli, Captain, Indian Cricket team said, ”As a cricketer, I travel a lot and I have personally enjoyed the seamless experience of booking an Uber. It’s great to see how the company is using technology to revolutionize the way people move around cities and is empowering millions by creating economic opportunities. I am very excited to join hands with a company that is so committed to people and cities they operate in.”

“Virat personifies dynamism, integrity, grit, ability and passion. He is the embodiment of India’s ambitions on the world’s stage; he anchors the aspirations of billions, and it’s the little things he does that bring joy to their lives. It’s this balance of purpose with a larger responsibility to citizens of the world that makes him the perfect partner to realising Uber’s commitment to India. We are super excited to have him join the team at Uber India,” said Sanjay Gupta, Head of Marketing, Uber India & South Asia

Read 280 times Last modified on Sunday, 11 March 2018 01:17
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