21 November 2019 12:20

MARKETING

Breitling announces partnership with Etihad Airways

Breitling is announcing a new partnership with Etihad Airways, the national airline of the United Arab Emirates. With an equal passion for aviation, quality and precision, Etihad offers a perfect platform for Breitling, who will serve as the Official Timekeeper.

To celebrate the partnership, Breitling has introduced the Aviator 8 Etihad Limited Edition in black steel. The model, which has been co-designed with Etihad Airways is limited to 500 pieces and complete with numbers in the Arabic language.

Speaking at the launch event, Tim Sayler, Breitling’s CMO, said, "Etihad Airways and Breitling are united by a passion for aviation, as well as by their steadfast commitment to quality and precision.”

Robin Kamark, Chief Commercial Officer, Etihad Aviation Group, said: “As one of the world’s most innovative and punctual airlines, we are proud to mark the launch of this great partnership between two leading brands who are world renowned for style, quality and precision. To mark our collaboration with Breitling as Etihad’s Official Timekeeper, we have introduced the Aviator 8 Etihad Limited Edition, reflecting our Arabian heritage, age-old traditions and focus on the future. We are confident it will be popular among customers and watch collectors."

Read 184 times Last modified on Thursday, 12 September 2019 02:52
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