22 October 2020 09:12

MARKETING

The Economic Times announces,‘The Morning Brief’ Podcast. Collaborates with aawaz.com

India’s leading business daily The Economic Times is delighted to announce its business news podcast, The Morning Brief, createdinpartnership with aawaz.com.

The Economic Times, India’s largest brand of business news and information, has forayed into podcasts with the launch of ‘The Morning Brief’.

True to the print paper’s position as a ‘smart brief’ for a business-person, The Morning Brief takes it into the aural dimension. The podcast seeks to ‘humanise’ the most significant and/or interesting business story/s of the day.

‘The Morning Brief’ is currently playing three days of the week (Tue/Thurs/Fri), with the podcast going live by 10:00 am.Currently free, listeners can tune in to it on www.aawaz.com/et across all capable devices, and downloadthe free aawaz app on Google Playstore or Apple Appstore.

Hosted by a senior ET Editor, The Morning Brief dissects an interesting story of the day with diverse perspectives from our journalists and subject experts. With a high emotive appeal and a candid conversation style, the podcast seeks to deliverrich insights and perspectives for a compelling audio experience.

“aawaz listeners are discerning and expect nothing but the best.Giving them a well-produced business news podcast experiencecould only be made possible by forging this partnership with The Economic Times. We are elated to be working shoulder to shoulder with ET to produce The Morning Brief podcast” says Sreeraman Thiagarajan, CEO of aawaz.com

Read 294 times Last modified on Friday, 09 October 2020 04:23
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