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MARKETING

PepsiCo India, one of the largest MNC food and beverage businesses in India, has announced the appointment of Poonam Kaul…
· Launches ecommerce platform ( www.letsshave.com) to harness rising online shopping trend · Launches world’s first 6 blade razor with…
Intex Technologies has emerged as the No 1 Indian mobile handset player in the country as per the latest IDC…
To launch the first café in New Delhi, followed by 10 cafes across India in the next 5 years~ FLYP@MTV…

Asia on the Go

As Asia wakes up for the day, people are on the move. Khun O wakes up at seven and is…
Fast-moving digital technology has driven almost continuous change in attitudes, behaviour and habits, and this has been hugely disruptive for…
The demand for organic produce is increasing rapidly, and recent figures from the Organic Trade Association show sales in the…
India Gets Its First Aspirational and Luxury Lifestyle Sports Hub Leading Bollywood actor Randeep Hooda has launched his dream project,…
We talked about why the dramatic changes in consumer and shopper behaviour, brought about by advances in technology, mean it’s…
To create distinctive customer experiences, large companies need to push the boundaries and adopt next-generation digital thinking and practices in…

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