11 July 2020 02:53

MARKETING

L’Oréal India today announced the appointment of Shalini Raghavan as the Chief Marketing Officer for its Consumer Products Division (CPD).…
Qantas Frequent Flyer members will now have the opportunity to earn Qantas Points when they book their Airbnb accommodation through…
Reuters, the world’s largest international multimedia news provider, and BTVi, a premier English business news television channel in India, have…
You have just been promoted and now are responsible for the leading brand in its category. This may seem like…
In 2000, the Wired article The Future Does Not Need Us called into question whether machines were quite the panacea…
60 degree videos & Virtual Reality are a few of those formats that have been in the news for taking…
Mondelez India today announced the launch of its new brand Cadbury Fuse, a premium product in the countline category. Cadbury…
Business leaders up, close & personal on Twitter’s live show, #MegaBites Veteran journalist Govindraj Ethiraj sets forum as he speaks…
A frequent question I hear from senior global marketers is, "how can I maximise ad transference?" It's a sensible question.…
Prime Video, which is coming as an added benefit for Amazon Prime members in India, will be the subscription streaming…

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