02 December 2020 02:06

MARKETING

MICA, India’s premiere management institute in Strategic Marketing and Communication today announced appointment of three new members to its Governing…
Amazon can craft an entire list of books, movies and music based on my purchases and browsing, and then either…
A friend recently commented on the hubbub around the Apple Watch and the wearables category, in general, noting that most…
Dr. Reddy’s Laboratories (NYSE: RDY) today announced the launch of its new visual identity and brand, that will guide its…
India’s homegrown innovation culture has the potential to become a globally relevant business methodology. In our previous post, we discussed…
When it comes to taking a risk on a new product purchase, why do consumers choose one product over another?…
Grocery stores are evolving, both in-store and online, giving consumers more shopping choices than ever before. As a result, protecting…
To unveil sleek packaging and programming revamp Our Hollywood-style packaging and new content lineup reflects Bollywood’s latest and trendiest: M…
Gaana.com sings the ‘Dil ka Gaana’ as it unveils a new love story Launches India’s first episodic musical advertising campaign…
Following on with its brand messaging of ‘cockroaches spread diseases’, Lowe Lintas Mumbai has unveiled a new campaign for its…

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