MARKETING

PAYBACK, India’s largest multi-brand loyalty program today announced the appointment of Rijish Raghavan as its new Chief Operating Officer (COO)…
The Weather Company and Times Bridge: Personalizing Weather Data and Climate Coverage in India The Weather Company, an IBM Business…
Puri, Varanasi, Tirupati and Shirdi top the list Spiritually motivated tourism has emerged as one of the most vital components…
In line with its proactive efforts in the social media space, Kerala Tourism’s Facebook page has trumped other state tourism…
Gaining Traction With Every Digital Interaction Joint Study by the CMO Council and Sendwithus Reveals Marketers Are Spending More Time…
Baggit, India's most-loved bag and accessories brand, has signed up popular Bollywood actor Shraddha Kapoor as its brand ambassador. In…
For years, consumers have been bombarded by poorly targeted, irrelevant and repetitive digital advertising. More recently, they have been at…
Growth, Corporate Strategies, IT and Workforce Issues Continue to Top CEOs' Priorities in 2018 Growth tops the list of CEO…
Dineout, India’s premier table reservation platform, is just in time solves every young mom's nightmare this Mother's Day by introducing…
Parle Products, India's leading manufacturer of biscuits and confectionery, has partnered with Taproot Dentsu, the creative agency from Dentsu Aegis…
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