MARKETING

Higher Standards for Authenticity Challenge Media Outlets and Brands Today to Reinvent Storytelling Results released today from part two of…

Food as a “mood enhancer”

Companies are exploring innovative ways to package food as a “mood enhancer” for the wellness era. This August, Monarch Airlines…
2017 edition of India-specific report to focus on ‘Being Valued’ Global research agency Kantar Millward Brown, a leader in brand,…
WPP announces that it is investing US$5 million for a minority stake in Gimlet Media, Inc. (“Gimlet”), an award-winning global…
● Hero Enterprise joins as a new investor along with existing investors – Softbank, Sequoia India, Lightspeed and Greenoaks Capital…
A new way to reach even more professionals with your Sponsored Content campaigns One of the biggest challenges for marketers…

Why Wisdom Can’t Be Taught

In the pursuit of wisdom, executives may find themselves taking off their masks to become truly authentic and reflective leaders.…
A new report from Juniper Research has forecast that annual spending on CAD (computer aided diagnosis) systems will reach $800…
Anna Wintour to accept Brand Visionary honor at the gala on Oct. 18 in New York Classroom Crowdfunding nonprofit DonorsChoose.org…
BookMyShow has introduced its first ever benefits programme ‘BookMyShow Superstars’. As part of this, BookMyShow has identified a base of…
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