MARKETING

IFIM, in collaboration with Entrepreneurship Development Institute of India (EDII) invites students for the Graduate Certificate Program in Entrepreneurship Management.…
One of the most ubiquitous terms in all of marketing today is “trend.” Everyone is interested in what’s trending, as…
Rage Communications has launched an online peer to peer lending marketplace for Monexo in India: www.monexo.co/in/. While P2P lending is…
Zee Café, the leader in the English entertainment genre has announced its new brand positioning with the slogan - All…
At Star Plus, the spotlight is on half a billion women of India. Today women are opening up endless possibilities…
We take a quick look at the spectacle unfolding between Trump and Clinton to consider what we can learn from…
Twitter and TNS Research highlights 92% of people on Twitter expect to shop for Diwali 2016 For several years, advertisers…
Emerald Media, a Pan-Asian platform established by leading global investment firm KKR for investing in the media and entertainment sector…
Symbiosis Institute of Media & Communication (SIMC-PG) hosted the International Conference on Media and Communication: Prospects and Challenges on October…
Traditional media research predominantly depended on personal interviews, though the interview mechanism almost never used to be efficient because respondents…
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