Just ahead of the upcoming digital marketing event, ad:tech New Delhi 2012, the world’s largest independent mobile video service, Vuclip, has revealed the findings of its mobile survey on favorite cola brands in India and globally. Pepsi emerged as the brand of choice for a dominant 46% of the respondents in India, while 20% of the respon....

Apple is making changes to its mobile advertising program called iAd as it moves in on Google’s AdMob and beats out Millennial Media for US Mobile Display Ad Spending Share in 2011 according to analysts at eMarketer. Apple's iAd service is a mobile advertising platform for the iPhone, iPad and iPod touch only. It launched in July 2010 and....

Can BlackBerry still tempt people to stray, let alone actually seduce them away from their long-term relationship with iPhone? Moreover iPhone is courageously ma....

Madhouse, China’s leading Mobile Marketing Company today launched in India to capitalize on the ever increasing demand for customized mobile marketing solution....

Mobile Commerce refers to wireless electronic commerce used for conducting commerce or business through a handy device like cellular phone or Personal Digital A....

The move follows the acquisition of Snapworx's mobile operations and creates the markets largest mobile agency.

Havas Media announces the acquisition of a majority stake in Snapworx Mobile Inc. the mobile marketing arm of Snapworx Inc., one of the Philippines’ biggest digital marketing agencies. Following the acquisition Snapworx’s m....

Nokia India in association with Indiatimes Shopping announced the launch of Nokia’s online store- NokiaShop, the first online shopping portal in India to deliver mobile devices directly from the manufacturer to the users. Nokia Shop will offer the entire portfolio of Nokia devices as well as accessories acro....

Mobile medium is indeed on a rise in India and more and more marketers are flexible in taping this mostly used medium. With the increased usage there is certainly more room for marketers to provide value via music, video and games.

Mobile advertising has emerged as an integral part of any brand’s marketing campaign today. It has become....

In their latest report, emarketer informs that the Number of mobile buyers will nearly triple by 2015. Shocking is it? But a million have already turned to online shopping due to smartphones. The easy accessibility and remote format has led to a huge stir in the economy of various countries including ours.

The report says that in 20....

The mobile app market is growing at a huge rate; everywhere we turn it seems there is a new App springing up for everything.

Apple has sold literally millions of iPhones since its release only a few years ago, and recent data suggests that over 300,000 Android smartphones are activated each and every day.

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