MediAvataar's News Desk

MediAvataar's News Desk

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Grey Group Indonesia has announced its appointment as the official digital agency for OLX Indonesia. OLX Indonesia is proudly a part of Naspers Group, a global product and tech company which operates a network of market-leading trading platforms in over 40 countries.

Grey Group Indonesia underwent a stringent pitching process against various agencies, with its key creative approach aimed at creating a better user experience for visitors on the OLX website that generates quality leads for sellers.

Commenting on the win, Subbaraju Alluri, Area Director, Indonesia & Thailand said: “Grey Group Indonesia is delighted to partner with OLX Indonesia the largest online classified brand in Indonesia. We are excited to be part of OLX Indonesia’s brand building efforts in the country.”

OLX Indonesia’s Director of Marketing & CTx, Agung Iskandar added: “We believe that Grey experienced in building a brand through creative communication will bring a good impact to our brand existence in the ecommerce industry.

Times Network, a part of India’s largest media conglomerate, The Times Group, commenced its signature event, India Economic Conclave 2018 in its 5th edition in Mumbai today. Driving this edition’s theme, ‘Shaping India’s $5 Trillion growth agenda’, Day 1 of the two-day conclave witnessed influential leaders, global visionaries and key policymakers address the audience through a series of panel discussions and deliberations on enabling greater economic growth of India.

Celebrating the leadership of Indian economy at the world stage, India Economic Conclave 2018 curated thought provoking sessions, insights and inspiring glimpse into the future with a clear focus to enable the rapid transformation of India to a global powerhouse. MK Anand, MD & CEO, Times Network delivered the inaugural address and Devendra Fadnavis, Chief Minister, Maharashtra, set the context for the Conclave with his keynote address highlighting the key contributing factors in achieving the 5 Trillion growth agenda and his aspirations for making Maharashtra the first Indian state to have a Trillion dollar economy by 2025. Baba Ramdev, Co-Founder - Patanjali Ayurved Ltd., reflected his thoughts on ‘The Swadeshi Magic’ and Trivendra Singh Rawat, Chief Minister, Uttarakhand deliberated on how the Indian states can deliver to our Prime Minister’s vision of putting India in the elite club of 5-trillion-dollar economies. Kiran Majumdar Shaw, CMD - Biocon Ltd, Arundhati Bhattacharya, Former SBI Chairman and Suneeta Reddy, MD – Apollo Hospitals discussed how India is progressing with more Women Achievers coming to the forefront. David Hanson gave an interesting and inspirational glimpse into the future through an interactive chat on Artificial Intelligence & Humans and Jimmy Wales & Ralph Simon in a fireside chat discussed the pros and cons of digital freedom.

MK Anand, MD & CEO, TIMES NETWORK said, “India Economic Conclave through the course of its 4 editions has successfully carved its own niche to become the most definitive global platform for driving India’s Economic Agenda. The 5th edition comes in the backdrop of very volatile news flow, with ensuing global trade war on one side and key state election results on the other. From RBI Governor’s resignation to the upcoming general elections, the Indian economy is at an interesting inflection point. With a strong purpose to drive the narrative of shaping the $5 trillion agenda, India Economic Conclave strives to build conversations with policy makers, think tanks and global experts for constructive dialogue and discussions on critical points concerning the Indian economy”.

Mr. Devendra Fadnavis, Chief Minister, Maharashtra, said, “What is the strategy towards the 5 Trillion Economy? The first trillion will come from Agriculture & Allied Activities, the second trillion should come from manufacturing. The biggest contribution to the 5 Trillion Economy will come from the services sector, it’s not just the traditional services but modern services - industries 2.0, and all the allied activities like fin tech, big data, AI, block chain and digital economy. It is estimated that out that out of this 3 trillion, 1 trillion can come from digital economy. To support these three verticals we need a horizontal push of infrastructure as that’s the key to fast tracking to 5 Trillion economy.

Highlighting Maharashtra’s contribution to the 5 Trillion economy, Mr. Fadnavis added, “Maharashtra accounts for 51% percent of big infrastructure projects in India. We have also created strong governances with a war room which has brought down the time of approvals by 75%. We have attracted over 8Lakh Crore investments through the registered 18000 projects. We have started a fin tech & direct purchase policy in the state. Today, Maharashtra is the start-up & FDI capital of the country. We aspire that by 2025, when India’s economy will be 5 Trillion, Maharashtra will be the first Indian state to have a Trillion dollar economy”

Sharing his views at the India Economic Conclave 2018, Mr. Raghuram Rajan, Former RBI Governor said, “We must first pat ourselves on the back for what we’ve done so far. 25 years of 7% growth is a good thing and so we have come some distance. What helps us grow in a healthy way is strong institutions, whether it’s the pollution regulator, the efficiency regulator or the financial regulator. So these are the structures that we must strengthen and they have to stand as independent bodies to ensure our growth is healthy. We also need to focus on equitable growth, creating more jobs for our increasing population. We also have wake up calls that we need to far more in terms of quality education and healthcare. We must focus on improving the quality of the research, the quality of our universities for our companies and start up ecosystem to get better. We also need to improve our statistical processes, qualitative and quantitative. However, I think there’s no immediate reason to be overly concerned about India but there is a reason to revisit our growth path to ensure it is stable, sustainable and equitable. If we can do all this, we are on the right track”

The two-day India Economic Conclave that kick started today, December 12 will culminate on December 13, 2018. The 5th India Economic Conclave is powered by ET NOW, presented by Capital First and power partner Ravin. It will be aired over a series of episodes on ET NOW, India’s leading English Business news channel.

Thursday, 13 December 2018 00:00

IndiaCast partners JKN Media

In a bid to strengthen its international foothold and provide unparalleled entertainment to the transnational viewers, IndiaCast Media Distribution - the domestic and international distribution arm of Viacom18 and TV18, has partnered JKN Media, Thailand to bring content from the network’s Indian repository through an exclusive soon-to-be-launched digital channel on JKN’s OTT Platform titled 'Bflix' for Thai viewers in 2019. The channel will showcase exclusive content from the vast Viacom18 library, dubbed in Thai, that will be available in Thailand and key South East Asia markets. The deal was signed-off at the recently held Asia Television Forum (ATF) in Singapore.

IndiaCast and JKN Media together have successfully syndicated shows from COLORS for over five years in Thailand. This customized and exclusively packaged digital channel will bring specially curated content from the youngest and fastest growing media and entertainment company in India to the digital savvy viewers in Thailand.

Speaking about the association, Group CEO & MD of Viacom18 – Sudhanshu Vats said, “With an increasing number of viewers graduating towards the digital mode of entertainment worldwide, we are continually evaluating our play in the international digital distribution space. This symbiotic partnership with JKN Media will further strengthen our equation with the country’s viewers who have enjoyed and appreciated our shows from COLORS over the years. There are many cultural similarities between India and Thailand, and hence the strong resonance with our offerings. This endeavor is another step towards providing seamless and individualized Indian-origin entertainment to Thai viewers.”

On this strategic alliance IndiaCast Group CEO, Anuj Gandhi said “We want to reach to audiences who want to experience contemporary, imaginative and high-quality relevant entertainment. It gives us immense pleasure to partner with JKN, to now take Viacom18 content to Thai viewers in their local language. We are confident that this will be a whole new exciting experience for the audiences. We would also like to thank JKN Media for their continuous partnership in scaling new heights in Thai market.”

Adding to further,Anne Jakrajutatip, CEO, JKN said, “At JKN, we constantly strive to partner with brands that share our sensibilities towards great storytelling and the emotions that high-quality content can evoke. Over the past five years, we have formed a strong association with IndiaCast, which has seen us exclusively acquiring almost all the drama series from ‘COLORS’ for Thailand. Shows like Madhubala, Balika Vadhu, Chakravarti Ashoka Samrat, Chandrakanta, Udann, Naagin, Shakti, Shani, Mahakali, Ishq Mein Marjawan, Bepannah and many more have been hugely loved by all audiences in Thailand. I am glad that we have now extended our association with IndiaCast through this digital channel which will enable us to distribute all their content on our OTT platform in Thailand and across distribution platforms in Thailand, Taiwan and Hong Kong.”

Company has almost 9,000 Dunkin' and Baskin-Robbins stores in almost 70 countries outside the U.S.

Dunkin' Brands Group, Inc. (DNKN), the parent company of Dunkin' (DD) and Baskin-Robbins (BR), announced today that John Varughese has been promoted to Senior Vice President, International with responsibility for all aspects of Baskin-Robbins and Dunkin' business units outside the U.S. Mr. Varughese will report directly to Dave Hoffmann, Dunkin' Brands CEO and Dunkin' U.S. President, and will serve on the Company's leadership team. He replaces Nigel Travis, Dunkin' Brands Chairman, who served as interim head of International for the past nine months. Mr. Travis will continue in his role as Chairman of the Board of Directors.

A veteran Dunkin' Brands executive, Mr. Varughese has been with the Company for 16 years, all of it working with the Baskin-Robbins and Dunkin' international business units. Prior to joining Dunkin' Brands, he worked for seven years with the Galadari Ice Cream Company in the Middle East, one of the largest Baskin-Robbins international licensees. Mr. Varughese began his career in international sales with Smith Kline Beecham Consumer Brands.

"John is a seasoned international retail executive with a deep understanding of both the Baskin-Robbins and Dunkin' brands and the countries we serve," said Dave Hoffmann. "His appointment as the head of our international business enables us to seamlessly continue our support of franchisees and licensees and strategically grow our two brands outside the U.S."

Under Mr. Varughese's leadership, both brands have recently launched new store concepts, with new coffee-forward Dunkin' restaurants now in ten countries with over 150 locations. He has also greatly expanded the number of licensed Baskin-Robbins and Dunkin' products offered in retail outlets and dramatically increased the home delivery business for both brands. Home delivery of Baskin-Robbins or Dunkin' products is now available in more than 30 countries.

Source:Dunkin' Brands Group, Inc

Business Standard is Facebook's first India partner for the product

Facebook on Friday announced that it had added a total of 28 such partners globally, Business Standard being the only one from India.

Last November Facebook announced it was developing a paywall for subscriptions publishers to use in Instant Articles with the goal of improving subscriber acquisition from Facebook.

Around the world, Facebook has partnered publications including Bild, The Boston Globe, The Economist, Hearst (The Houston Chronicle and The San Francisco Chronicle), La Repubblica, Le Parisien, Spiegel, The Telegraph, Tronc (The Baltimore Sun, The Los Angeles Times, and The San Diego Union-Tribune), and The Washington Post.

To make our subscriptions tools more accessible to a wide range of publishers, we redesigned the implementation approach to cut the development time by 75%, from 4-8 weeks to 1-2 weeks, Facebook said in a blog. We are also integrating the Instant Articles paywall with third party paywall providers to make it easier for publishers to implement a paywall with Instant Articles on Facebook,


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