MediAvataar's News Desk

MediAvataar's News Desk

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Tom Cruise’s return as the vigilante Jack Reacher to light up the viewer’s television screens this Diwali!

As the festival of lights is around the corner, &pictures has planned for a perfect gift for its viewers this festive season. Bringing to its audience some of the best movies from around the globe, &pictures, Naye India Ka Blockbuster Movie Channel will premiere Jack Reacher: Never Go Back under Diwali Fusion Flicks on Friday, 2nd November at 8 PM with a simultaneous telecast on HD. The 2016 American action thriller film is directed by Edward Zwick and written by Zwick, Richard Wenk and Marshall Herskovitz and is based on the bestselling novel Never Go Back by Lee Child. The film stars Tom Cruise as Jack Reacher, with Cobie Smulders, Patrick Heusinger, Aldis Hodge, Danika Yarosh, Holt McCallany and Robert Knepper essaying pivotal characters.

Jack Reacher: Never Go Back, the sequel to the 2012 action thriller Jack Reacher, follows the life of vigilante drifter Jack (Tom Cruise) and picks up from where the prequel ended. After successfully dismantling a human trafficking ring, former military investigator Jack Reacher returns to his old military headquarters to meet Major Susan Turner (Cobie Smulders), his accomplice and close friend. However, Reacher is in for a shock when he learns that she is detained and is accused of spying from Colonel Sam Morgan (Holt McCallany). Susan’s attorney Colonel Bob Moorcroft (Robert Catrini) divulges that she is involved in the murders of two soldiers in Afghanistan, but Reacher is convinced that she is being framed. Reacher decides to get to the bottom of the conspiracy when Moorcroft tells him about the existence of his 15 year old daughter Samantha Dutton (Danika Yarosh). Still trying to comprehend about his daughter, Reacher faces a major setback when Moorcroft is murdered by an unknown assassin and he is framed for the murder. He is soon transferred to the prison where Susan is lodged and together they discover a plot that threatens to destroy the country, while the unknown assassin tries to eliminate Susan.

Will Reacher and Susan uncover the national conspiracy? Will Reacher reunite with his estranged daughter?

To find out, tune in to Jack Reacher: Never Go Back on Friday, 2nd November at 8 PM only on &pictures

‘Imperfect’, the third original series from The Zoom Studios rewrites the notion of a perfect life

The show trailer received an astounding 2.5 million views across Zoom Studios social media platforms

The series will premiere November 1 at 8:00 pm on The Zoom Studios YouTube Channel and zoOm styled by Myntra

The Zoom Studios, original content arm of zoOm styled by Myntra is all set to celebrate the imperfections in life with its new show – ‘Imperfect’. The romantic comedy, unfolds the journey of 27-year-old girl Isha Sanghvi, who in her relentless pursuit of perfection faces a whirlwind of uncertainties that life throws her way and rediscovers herself when her fairy tale world gets shattered. Creating a buzz on social media within a short span of time, ‘Imperfect’ show promo has received rave reviews and garnered an astounding 2.5 million views. The show will premiere Thursday, November 1 at 8.00 p.m. on The Zoom Studios YouTube Channel and zoOm styled by Myntra.

Isha Sanghvi, played by Samridhi Dewan, is not a typical conventional lead protagonist. She is a simple, naive young woman with her own quirks. Nothing in life can be perfectly planned and Isha reached rock bottom after losing both, her job and her prince charming. As her dreams crumble in front of her eyes, Isha sets on a journey to turn around her imperfect life. A 55-year-old sassy Life Coach, Simmy played by Sushmita Mukherjee, teaches Isha to love herself, to stand up for herself and to value herself. When her life falls apart, Isha realizes perfection is an overrated concept.

Speaking on the latest offering, Imperfect, Nikhil Gandhi, President, Times Network says, “We are excited to launch our new original series, ‘Imperfect’, a slice of life and refreshing take on the concept of perfection. We are particularly thrilled with the initial response the show is getting on the trailer and show look. Unconventional and humorous in its storytelling & treatment, I’m sure the show will strongly resonate with the audience. At Zoom Studios, it’s our continuous attempt to deliver on our promise of offering real, conversational and engaging content.”

Imperfect is produced by Anand Tiwari and Amritpal Singh Bindra of Still and Still Media Collective’s (SSMC) and directed by India’s first female director duo – Vidhi Gulati and Ruchi Joshi.

Imperfect, presented by Myntra, skin care partner Dr. Tvacha, lifestyle partner Philips Garment Steamer and Associate Partner GoPro, premieres November 1 at 8:00 pm on The Zoom Studios YouTube Channel and zoOm styled by Myntra

 

Promo link: 

Arvind Lifestyle Brands, a leading lifestyle company offering the widest array of fashion brands across India, has roped in Dentsu India, the integrated full-service communications agency from Dentsu Aegis Network, as the strategic and creative partner for its brands - Flying Machine and True Blue. The account was won following a multi-agency pitch.

Commenting on the partnership, Alok Dubey, CEO, Lifestyle Brands Division - Arvind Lifestyle Brands said, “We’re delighted to partner with Dentsu India and look forward to some stellar work in the future.”

Commenting on the win, Simi Sabhaney, CEO, Dentsu India said, “A win is a good reason to feel happy. Two wins in a row, from the same business house, is definitely a good reason to be euphoric! We are delighted to have won the strategic and creative mandate for both Flying Machine and True Blue and are ever so grateful to Alok for placing his confidence in our work and our people.”

Samrat Chengapa, Executive Vice President, Dentsu India added, “We’re absolutely delighted to have been given this opportunity to work on Arvind Brands. I believe it is a fantastic chance for us to produce some effective and great work on this journey together.”

The Indian Music Industry (IMI) today announced Mr. Vikram Mehra, Managing Director, Saregama India Limited as the newly elected Chairman of the Board of Directors.

This comes in lieu of the retirement of Mr. Shridhar Subramaniam - President India and Middle East – Sony Music India, effective September 27, 2018. Mr. Subramaniam will continue as a board member.

Mr. Vikram Mehra has been the Managing Director of Saregama India Limited at RP-SANJIV GOENKA GROUP PRIVATE LIMITED since October 2014. Before joining Saregama, Mr. Mehra served as Chief Marketing Officer and Chief Commercial Officer at Tata Sky Limited. Mr. Mehra was a part of Tata Administrative Services (TAS) and has worked in many TATA companies including Tata motors and TCS. Prior to joining Tata Sky, he was with News Corp owned STAR TV and was at the helm of its foray into DTH and cable services in India.

“Vikram’s experience as a global industry leader, as well as his deep understanding of Music business made him the ideal candidate to serve as IMI’s next chairman of the board” said Mr. Subramaniam, outgoing chairman of the IMI board.

“For the past four years, Shridhar has provided excellent leadership, and we thank him for his service, dedication and guidance and hope to receive the same kind of a support as a board member” said Mr. Mehra, incoming Chairman of the IMI board.

As Chairman of the Board since 2014, Shridhar led several progressive initiatives at IMI. He spearheaded a landmark agreement between the publisher, the labels and the creative community. He is also accredited with championing causes like official Music Charts, which is a first in the Indian music industry; and commissioning a study to assess the economic impact of the music industry — in terms of employment, the social impact and the soft power that it brings to India as a whole.

Vipin Kharbanda has joined Dainik Savera Times a top Hindi Daily of Punjab as National Head - Marketing ,strongly backed up by 5000 cr. Shital Group of Industries from Punjab's heartland city Jalandhar. Prior to this, Vipin Kharbanda was working with The Statesman Group of publications as Vice President (Marketing).

Vipin Kharbanda brings with him over 25 years of experience. He was also associated with “The Tribune” prior to The Statesman. He has worked with organizations such as Nai Dunia Group of publications, Big FM and Big Cinemas, Dainik Jagran to name a few.

On his new role, Vipin Kharbanda said, “I am delighted to be part of this growing publication house, which continues to invest in people and infrastructure. I see tremendous opportunities and areas where we can excel and grow the revenues. At present Dainik Savera Times is being published from 6 states – Punjab, Haryana, Himachal, J&K, Delhi & Chandigarh and having 22 editions.

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