01 July 2022 00:43

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Russian invasion to Ukraine has once more revealed the versatile nature of the modern warfare and contemporary conflicts. Alongside with land, air and sea, cyberspace remains the area of fierce clashes between Russia and Ukraine. Internet, especially social networks are widely used for various types of information and psychological operations. Same time, the ongoing revolution in communication technologies makes almost impossible to hide the information. Accordingly, one of the main specific characteristics of the war is the fact that society is more informed about ongoing situation, than ever. This process cannot be discussed in a single dimension as far as it has its advantages and downsides.

On the hand it is extremely difficult to hide the atrocities and war crimes that has been conducted on Ukrainian soil, it is much easier to gather evidence and get information directly from the victims, or eyewitnesses. On the other hand, the war has become into a reality show type entertainment for millions of spectators all over the world. As one of the Ukrainian politicians has already mentioned, the western society is looking at the war as if it was some show, however everything what is happening is happening for real, and everything what people see is about the indescribable human tragedy, as far as the war at first place affects those people, who are not concerned or linked to the politics, conflict and just desire to have normal, peaceful lives where their rights are protected and their lives, dignity and personality are not at risk of destruction and humiliation.

At this extend the question rises, what role a facial recognition technology, like PimEyes can play? As far as the more advanced the facial recognition gets, easier to find a person who has ever been connected to the internet. One of the main characteristics of the war in Ukraine is that fighters from both sides upload material to various internet sources where their faces and locations are visible. Same time, from both side enormous amount of photo and video material are generated where faces of war hostages are displayed, where they publicly admit war crimes, or ask for mercy. Faces if refugees, internally displaced persons, or civilian hostages permanently are displayed by various media sources, users, or even fighters themselves. In such cases, efficient facial recognition solutions might be really handful to search or identify those people who represent subject of particular interest.

At the beginning of Russian invasion to Ukraine, PimEyes received multiple requests from Russian based users about permission to use the facial recognition technology to search for their family members or Ukrainian soldiers who have been posting videos in different online sources. After analysis of the requests and traffic from Russian Federation, PimEyes team saw the risk that their product might be used for illegal purposes or might be used by special services of Russia to identify Ukrainian individuals who are actively involved in information operations, or just create content to encourage Ukrainian society to resist Russian occupation.

To avoid using PimEyes services for such distorted purposes PimEyes team made up decision to bar Russian Federation from its services till the end of aggression. Every user who is based in Russia at this moment is unavailable to perform searches or use any other services offered by the company. Same time, PimEyes made a statement that they are ready to provide any possible assistance to investigation process of the war crimes, cooperate with international humanitarian organizations that work to find the missing people, identify war criminals, or military hostages who need to be returned to their country.

Russia and Ukraine have been involved in a war that has transformed the world's political-economic scenario for more than three months.

Millions of people are affected by the consequences of the war. During this time, News18 India, the country's leading national Hindi news channel, extensively covered the war. On 3rd June, the channel will air special programming to mark the 100th day of the Russia-Ukraine war.

The channel has been bringing to its viewers live reports from from the war zones of Kyiv, Bucha, Irpin, Zhytomyr, Ozera, Borodyanka, Hostomel, Moshchun and Buzova. A team of anchor and news reporters including Aman Chopra, Arun Singh, Kamal Dev Singh, Janak Dev, Pankaj Tomar, Jaspreet Kaur, and Karam Singh of News18 India had leaded the reporting from different war affected cities.

News18 India has pushed the boundaries of programming through innovative and engaging formats over the years. With special programming such as ‘The Ukraine War Files’, the channel will continue to provide viewers with relevant content to keep them up to date on various government policies and initiatives.

Watch ‘The Ukraine War Files’ on 3rd June 2022 only on News18 India

 

Wavemaker, the media partners for Netflix India, has created first-of-its-kind musical association for the launch of the most awaited season 4 of Stranger Things.

Wavemaker brought together an industry first musical association with the music maestro Ilaiyaraaja to compose the title track of Stranger Things with an Indian twist.

The captivating soundtrack which was released recently has been a sensational hit within a day of the launch. The beautiful association was brought together by Wavemaker South Entertainment Outpost where the team identified the music maestro as the right protagonist for the promotions of Stranger Things for its Tamil and Telugu audience, worked closely with the brand team to chart out the association in detail to suit the audiences, and carried out end-to-end execution of the collaboration.

Absolutely thrilled on the association, Karthik Nagarajan, Chief Content Officer, Wavemaker India, exclaims, “When we asked ourselves what is that one name that will resonate with multiple southern states and stand for all things 80s, there was only one answer – Raja sir. It has been an absolute privilege to work with him on this. As we listened to the track, he had composed in his studio which was a combination of his signature sounds, ending with the world famous Stranger Things theme, we had goose bumps. Netflix has gone the extra mile in reaching out to new regional audiences with this effort to make Stranger Things available in Tamil and Telugu. Today I’m sure Netflix has won a lot of hearts in the south with this video featuring the Maestro and we at Wavemaker are very proud to have made this happen along with our South entertainment partner One Mercuri and Still Water films. This association marks the beginning of the many firsts beautiful collaborations to come”.

The soundtrack was released with a video showcasing the great musician Ilaiyaraaja controlling the forces from the upside down using his music – with his live orchestra on the beach.

After an incredible season of record-breaking achievements, historic promotions and a nail-biting title race that went right to the wire, PFA members have cast their votes for the 49th annual PFA Awards, choosing their PFA Players’ Player of the Year (POTY), PFA Young Player of the Year and divisional Teams of the Year.

Current men’s POTY winner, Kevin De Bruyne is back in the running, alongside previous winners Mo Salah, Virgil van Dijk and Cristiano Ronaldo, as well as previous nominees Sadio Mané and Harry Kane. Ronaldo and de Bruyne, the iconic Manchester duo from the other sides of the city, will be both looking to bag a historic third POTY trophy, but they face stiff competition from Liverpool’s FA Cup winning trio and England captain, Kane.

It’s no surprise that the three teams at the top of the Women’s Super League (WSL) dominate nominations for women’s POTY, with Chelsea’s Sam Kerr and Manchester City’s Lauren Hemp both nominated for the second time. Sam's fellow Blue, Pernille Harder, earns her first POTY nomination. While Lauren’s club and England teammate Alex Greenwood makes the nominee list for the second time. Arsenal captain Kim Little receives her third nomination after winning the inaugural women’s POTY trophy in 2013, while WSL all-time record goalscorer Vivianne Miedema also secures her third nomination after winning the award in 2019.

The all-English field for men’s Young Player Of The Year (YPOTY) is great news for Gareth Southgate’s future Euro and World Cup ambitions. Manchester City’s Phil Foden is up for the award again after taking home his first YPOTY award last season. Arsenal superstar Bukayo Saka is the second returning nominee with his third YPOTY nod in a row after a spectacular season with the Gunners. Bukayo’s Arsenal teammate Emile Smith Rowe joins Aston Villa’s Jacob Ramsey, Chelsea’s Reece James and Crystal Palace’s super-loanee Conor Gallagher in receiving a first PFA YPOTY nomination.

The nominee list for women’s YPOTY is wide open this year, with players from six different WSL clubs vying for the top spot. Manchester City’s Lauren Hemp secures her second double nomination and will be looking for a record-breaking fourth YPOTY win. Chelsea’s Lauren James’ third YPOTY nomination opens up the possibility of our first brother and sister win and Manchester United’s Ella Toone picks up her second consecutive YPOTY nomination after another season of flawless form. Arsenal's Frida Maanum gets her first PFA YPOTY Award nomination just one year after joining the WSL, with Brighton and Hove Albion’s Maya Le Tissier also securing her first nomination and Tottenham’s Jessica Naz making history as the club’s first women’s YPOTY nominee!

With an exciting list of nominees, the 2022 PFA Awards are shaping up to be one of the most memorable evenings in football yet! Tune into our PFA social channels on the 9th of June, when all winners will be revealed! Congratulations to all nominees!

WOMEN’S PFA YOUNG PLAYER OF THE YEAR

Lauren Hemp - Manchester City
Lauren James - Chelsea
Frida Maanum - Arsenal
Jessica Naz - Tottenham Hotspur
Ella Toone - Manchester United
Maya Le Tissier - Brighton and Hove Albion


MEN’S PFA YOUNG PLAYER OF THE YEAR

Phil Foden - Manchester City
Conor Gallagher - Crystal Palace
Reece James - Chelsea
Jacob Ramsey - Aston Villa
Bukayo Saka - Arsenal
Emile Smith Rowe - Arsenal


WOMEN’S PFA PLAYERS’ PLAYER OF THE YEAR NOMINEES

Alex Greenwood - Manchester City
Pernille Harder - Chelsea
Lauren Hemp - Manchester City
Sam Kerr - Chelsea
Kim Little - Arsenal
Vivianne Miedema - Arsenal


MEN’S PFA PLAYERS’ PLAYER OF THE YEAR NOMINEES

Virgil van Dijk - Liverpool
Harry Kane - Tottenham Hotspur
Sadio Mané - Liverpool
Cristiano Ronaldo - Manchester United
Mohamed Salah - Liverpool
Kevin De Bruyne - Manchester City

Landor & Fitch’s regional projects have scooped wins across various categories

Landor & Fitch, a global brand transformation company, has won 19 awards for its leading projects at this year’s Transform MEA Awards.

The Transform Awards celebrate exemplary work in brand development and acknowledge the growing importance of brand for businesses across the Middle East and Africa region.

Saudi National Bank celebrated seven awards, winning Gold for Best Corporate Rebrand Following a Merger or Acquisition, and Best Visual Identity from the Financial Services Sector. The project also won Silver for Best Brand Consolidation and Best Strategic or Creative Development of a New Brand, Bronze for Best Brand Architecture Solution and Best Use of Audio Branding, and was also highly commended for Best Use of Copy Style or Tone of Voice.

The Rig also scooped seven awards, including Gold for Best Visual Identity from the Lifestyle and Wellness Sector and Best Visual Identity from the Sports and Leisure Sector as well as Bronze for Best Use of a Visual Property and Best Place or Nation Brand. The Rig was highly commended for Best Brand Experience, Best Creative Strategy and Best Naming Strategy.

Saudi German Health won Gold for Best Use of Audio Branding, Best Use of Copy Style or Tone of Voice, and was awarded Bronze for Best Visual Identity from the Healthcare and Pharmaceuticals Sector.

Rami Zahran, Chief Marketing & Communications Officer, Saudi German Health, said: “This has been an absolutely amazing experience. I’m so proud of work with Landor & Fitch which has led to our wins in such unique categories.”

Weem won Silver for Best Visual Identity from the Transport and Logistics Sector, and was highly commended for Best Strategic or Creative Development of a New Brand.

Mariagrazia De Angelis, Group Managing Director MEA at Landor & Fitch, said: “We’re honoured to be so widely recognised for our flagship projects in the region again this year. Every one of the projects has been awarded across a variety of categories, which is true testament to the outstanding quality of work we have delivered. Now more than ever, brand plays a leading role in business and we pair strategic vigour with extraordinary creative to drive brand-led growth for our clients. We celebrate our Transform MEA award success with our wonderful clients who trust us with their brands, and our incredible teams who continue to set new benchmarks year after year.”

Benjamin Fujita-Summers, Executive Director – Brand Experience, Landor & Fitch, said: “This is an exciting time to be transforming brands as the region experiences such rapid change. For our project on The Rig we created a brand that was inspired by its oil exploration roots yet reflects its sustainable tourism ambitions. I’m delighted that the project has gained worldwide recognition and won seven awards.”

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