OPINION

Through the Lens of the Digital World

The Digital industry has grown from mere 30mn users to over 100 mn. With this growth marketers are evolving and…
Digital media is changing the way political parties interact with voters bridging the gap like never before. Given today's era…

Mobile retargeting

At the outset, I have a question to ask advertisers. How much of your marketing budget do you spend in…
Social media has taken a centre stage and been influencing customer buying behavior. So, how can hoteliers ensure that they…
We’ve seen all sorts of news coming out of Mobile World Congress 2014 in Barcelona, but it appears the biggest…
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