OPINION
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Cannes Lions, the International Festival of Creativity held at the picturesque town of Cannes (pronounced as can as in tin…
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Social media has taken a centre stage and been influencing customer buying behavior. So, how can hoteliers ensure that they…
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The Digital industry has grown from mere 30mn users to over 100 mn. With this growth marketers are evolving and…
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Digital media is changing the way political parties interact with voters bridging the gap like never before. Given today's era…
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At the outset, I have a question to ask advertisers. How much of your marketing budget do you spend in…
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