29 November 2020 15:54

OTT

Tubi announces record monthly active users

Monthly Active Users (MAU) grew to 33 million in August – an increase of 65% year-over-year

Surpassed 200 million hours of Total View Time (TVT) in April, and TVT has been above 200 million hours each month since – averaging 104% increase year-over-year

International TVT also saw record increases year-over-year: 95% in Canada, 242% in Australia, and 9x increase in Mexico since launch in June 2020

Tubi (www.tubi.tv), a division of FOX Entertainment, today announced record Monthly Active Users (MAU) and Total View Time (TVT) in 2020. In August, Tubi’s MAU[1] reached 33 million – a new milestone and increase of 65% year-over-year. In addition, TVT surpassed 200 million hours streamed in April – and has been above 200 million hours each month since – with an average increase of 104% year-over-year.

Internationally, Tubi saw record increases in all countries it operates. Year-over-year TVT rose by 95% in Canada, and 242% in Australia. The company launched operations in Mexico this past June and has seen 9x growth.

“Tubi’s surge in viewership is a testament to 2020 becoming the year of AVOD,” said Farhad Massoudi,” CEO of Tubi. “As we further grow our offering and capitalize on our partnership across FOX’s IP, we continue to develop a unique value proposition for many of today’s households seeking cost-free premium entertainment.”

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